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Post by 43dudleyvillas on Mar 13, 2015 22:30:59 GMT -5
Putting aside the fact that the video's plot doesn't have much to do with the lyrics of "Take Your Time," I think that Sam Hunt and his team are doing something really smart here. Mainstream country has come under a lot of rightful fire over the past few years for its gross treatment of women, and it's smart of Sam Hunt to position himself as the guy who respects women, who understands that they have agency and their own points of view. "Take Your Time" spends most of its lyrics focusing on what the woman's point of view on the conversation might be. The video parallels the song by focusing on the woman, her life and her vibrancy. Ultimately, the video takes care to show the woman making her own choice to leave an abusive partner, and to take her baby with her (instead of, say, being convinced to do so by Sam the hero). Sure, Sam Hunt swoops in when it doesn't like she'll be able to escape the physical clutches of the partner, but his role is merely to distract the partner while the woman escapes, and she has no time to thank him, because her focus is on her child and herself. This orientation is why I think that Sam Hunt is going to prove to have more game than the Florida-Georgia Lines, the Cole Swindells, the Chase Rices, etc. Looking at the mainstream country market as a college party, the FGL, Swindell, Rice, etc. personas are those of the loud boors who recycle the same pickup lines over and over again with supreme confidence and a sense of entitlement, and with no awareness of the overwhelming stench of alcohol in their breath. Sam Hunt has the persona of the guy a women hopes to run into after escaping the drunk loudmouths, the guy who may have the same ultimate agenda but who seems sensitive and willing to listen. [To continue this analogy, Dierks Bentley's persona is that of the introspective guy who lets himself get dragged to the party and is a good sport about it for a while but eventually sneaks off for a quieter time up on the rooftop.] If I sound a bit cynical about how this is all playing out from a market positioning perspective, I am. But that doesn't mean I think Sam Hunt is being insincere. Sam Hunt's attention to his romantic interest's point of view is embedded into enough of the Montevallo songs that I'm inclined to believe he comes by it honestly. He did mention in this ABC News Radio interview that he spent a lot of time talking to the woman who inspired the album's songs and incorporated her insights into the lyrics. I think that shows, and it's a big part of what has enabled him to become the country market's first post-bro breakout.
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Deleted
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Post by Deleted on Mar 15, 2015 12:07:12 GMT -5
This one's definitely cooled off more than I expected over the past week, but that's because this is only at #9 with 48 million audience on Mediabase, while #1 is under the 63 million mark. Songs usually grow more than 15 million audience as they climb through the top 10, so this is just a case of a backlog in the top 10. This situation reminds me of the top 10 at the beginning of 2014, where most songs in the top 10 were all really close and receiving really high amounts of airplay. There ended up being a few big leaps to #1, such as the 7-1 leap on Mediabase for "Whatever She's Got." Looking at the Mediabase chart right now, I can imagine some leaps like that soon. "Homegrown" could leap 6-3 next week and "Take Your Time" could go 9-5 or 9-4. "Ain't Worth the Whiskey" is going to have a quick run through the top 10 (7-7-3-2-1 or 7-7-3-1, depending on whether Cole gets to #1 on Mediabase next week or "Lonely Eyes" pushes back ahead).
I still think this is going to #1 and I'm sure MCA will push for two weeks, but I do wonder if in the future Sam Hunt could start to experience some struggles at radio like Taylor Swift did if there are some radio stations that think he's not "country enough."
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Marv
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Post by Marv on Mar 15, 2015 20:25:06 GMT -5
A very respectable 13-week trek into the top 10 for a very unconventional yet wonderful tune seamlessly and brilliantly combining singing and narration?
Color me very impressed.
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sabre14
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Post by sabre14 on Mar 15, 2015 20:46:20 GMT -5
A very respectable 13-week trek into the top 10 for a very unconventional yet wonderful tune seamlessly and brilliantly combining singing and narration? Color me very impressed. This song is selling ridiculously well and it's a branch for the format's ever expanding radio fan base and imaged marketability. I'm unfortunately, not surprised.
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Deleted
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Post by Deleted on Mar 16, 2015 3:39:58 GMT -5
This one's definitely cooled off more than I expected over the past week, but that's because this is only at #9 with 48 million audience on Mediabase, while #1 is under the 63 million mark. Songs usually grow more than 15 million audience as they climb through the top 10, so this is just a case of a backlog in the top 10. This situation reminds me of the top 10 at the beginning of 2014, where most songs in the top 10 were all really close and receiving really high amounts of airplay. There ended up being a few big leaps to #1, such as the 7-1 leap on Mediabase for "Whatever She's Got." Looking at the Mediabase chart right now, I can imagine some leaps like that soon. "Homegrown" could leap 6-3 next week and "Take Your Time" could go 9-5 or 9-4. "Ain't Worth the Whiskey" is going to have a quick run through the top 10 (7-7-3-2-1 or 7-7-3-1, depending on whether Cole gets to #1 on Mediabase next week or "Lonely Eyes" pushes back ahead). I still think this is going to #1 and I'm sure MCA will push for two weeks, but I do wonder if in the future Sam Hunt could start to experience some struggles at radio like Taylor Swift did if there are some radio stations that think he's not "country enough." I think the big thing here is that this song is actually not showing any signs of fatigue (whereas most T Swift songs always had a high burn-rate), and with it already selling so well and lasting 5+ weeks at #1 on Hot Country Songs, I imagine that MCA is just fine with a slower and steadier route through the top 10. That's going to lead to more weeks of heavy rotation, which means more downloads, more streams, more album sales, and an even longer run at #1 on HCS. So while this has slowed down a little bit this week, it's still doing just great and I can see it spending at least 2 weeks at #1 on the airplay charts (or at least Billboard airplay). No sense in trying to out-race the ZBB song, since that's a lead single that is also selling well, and since they have an album dropping in just a few weeks. MCA and Sam really have nothing to worry about here - this song is a huge hit and I fully expect it to follow up the ZBB at #1. Darius Rucker and Lee Brice are the ones in jeopardy of missing out on #1 (because of Sam as well as ZBB) and perhaps having to settle for #2 or #3 peaks.
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Post by Daryl the Beryl on Mar 16, 2015 5:39:12 GMT -5
I still see this hitting #1 on country airplay. I'm not worried yet.
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newpower99
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Post by newpower99 on Mar 19, 2015 8:22:22 GMT -5
New peak on itunes #12
1 Mark Ronson - Uptown Funk (feat. Bruno Mars) 1.0000 2 Ellie Goulding - Love Me Like You Do (From "Fifty Shade... 0.8448 3 Ed Sheeran - Thinking Out Loud 0.7380 4 Rihanna and Kanye West and Paul McCartney - FourFiveSec... 0.7323 5 Maroon 5 - Sugar 0.6707 6 The Weeknd - Earned It (From The "Fifty Shades of Grey"... 0.6606 7 Flo Rida - GDFR (feat. Sage the Gemini & Lookas) 0.5992 8 Fetty Wap - Trap Queen 0.4871 9 Taylor Swift - Style 0.4746 10 WALK THE MOON - Shut Up and Dance 0.4470 11 Natalie La Rose - Somebody (feat. Jeremih) 0.4097 12 Sam Hunt - Take Your Time 0.3792 13 Noelle Bybee & Sawyer Fredericks - Have You Ever Seen t... 0.3730
Also moves to #27 on the Billboard Hot 100 , surpassing his #30 peak of Leave the Night On.
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LBTrocks
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Post by LBTrocks on Mar 20, 2015 2:01:28 GMT -5
This is a good song, but what on Earth is up with that fast talk/rap part in the verse? It completely messes up the flow of the song for me and it doesn't sound good at all. The chorus is great though. I hear it on the radio quite a bit. This guy has really taken off, hasn't he? I liked "Leave The Night On" for the most part, but sometimes it was hit and miss for me. I don't think I'm familiar with his other music. I may have previewed a song or two on iTunes before, but nothing stuck with me. I'm curious what his overall sound is like, so I'll probably give his album a listen one of these days. I would definitely recommend checking out his album. It's one of my favourites from the last couple of years. I got around to checking his album out. It's very interesting. I really don't care for the talking/rapping thing he does, but many of the songs are melodically on point and he has an excellent voice. "Ex To See" was my personal favorite. During the chorus I realized that I heard it before. I actually didn't know that he wrote "Cop Car" but I actually like his. I only knew Keith's and never cared for it. He definitely pushes the boundaries of what is and isn't country, but he has a creative and unique sound. And honestly, I'm to the point where good music is good music and I much prefer his style to the bro-country epidemic that is happening. I'm not at all bothered with him finding success in this genre. Also, he has definite crossover potential and the creativity and talent to back it up.
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someguy
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Post by someguy on Mar 20, 2015 14:47:09 GMT -5
I would definitely recommend checking out his album. It's one of my favourites from the last couple of years. I got around to checking his album out. It's very interesting. I really don't care for the talking/rapping thing he does, but many of the songs are melodically on point and he has an excellent voice. "Ex To See" was my personal favorite. During the chorus I realized that I heard it before. I actually didn't know that he wrote "Cop Car" but I actually like his. I only knew Keith's and never cared for it. He definitely pushes the boundaries of what is and isn't country, but he has a creative and unique sound. And honestly, I'm to the point where good music is good music and I much prefer his style to the bro-country epidemic that is happening. I'm not at all bothered with him finding success in this genre. Also, he has definite crossover potential and the creativity and talent to back it up. Glad to hear that you liked it. The talking thing doesn't bother me so much, but that's after hearing the album quite a few times. I agree that I'm at the point where good music is good music, too. I'd much rather hear his stuff than a lot of what has been hitting at country radio in the last 2-3 years (though that's getting a bit better now). "Ex To See" was probably my favourite too, with "House Party", "Raised On It", and "Break Up In A Small Town" right there too (aside from "Leave The Night On", which I still love). "Take Your Time" continues to do quite well at radio. It's currently #7 in week 18, which is outpacing everything in the top 10 except for Zac Brown Band's lead single. Quite impressive.
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dm2081
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Post by dm2081 on Mar 20, 2015 15:28:56 GMT -5
Speakers seems like a great choice for 3rd single IMO. It would do well in both summer months and the fall when football and tailgating begin.
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rsmatto
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Post by rsmatto on Mar 20, 2015 19:13:40 GMT -5
Speakers seems like a great choice for 3rd single IMO. It would do well in both summer months and the fall when football and tailgating begin. "House Party" is the leading contender for #3 unless they switch to "Single For The Summer" or "Speakers." But I'd bet good money that "House Party" will be the single. It feels "Summer" too.
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Markus Meyer
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Post by Markus Meyer on Mar 20, 2015 19:42:31 GMT -5
I'd be pleased with "House Party" as a single. It's definitely one of the more "country" sounding songs on the record, and I could see it doing very well at retail and at radio.
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someguy
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Post by someguy on Mar 20, 2015 19:43:46 GMT -5
"House Party" would be a great choice. All of the weeks that it has charted as an album track shows that radio wants it, too. I hope they don't discount "Raised On It" - I know it received some XM play early on, but it could be a big hit for Sam, too. This album has a lot of good candidates for future singles.
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sabre14
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Post by sabre14 on Mar 20, 2015 19:47:24 GMT -5
"House Party" would be a great choice. All of the weeks that it has charted as an album track shows that radio wants it, too. I hope they don't discount "Raised On It" - I know it received some XM play early on, but it could be a big hit for Sam, too. This album has a lot of good candidates for future singles. There's already a video for "House Party" too, though that alone shouldn't be the factor to release it. I would probably put money on it being next though.
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LBTrocks
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Post by LBTrocks on Mar 21, 2015 20:32:20 GMT -5
"House Party" would be a great choice. All of the weeks that it has charted as an album track shows that radio wants it, too. I hope they don't discount "Raised On It" - I know it received some XM play early on, but it could be a big hit for Sam, too. This album has a lot of good candidates for future singles. "House Party" is probably the safe choice, but it isn't a favorite of mine. It's fun and would probably grow on me though. I would really like for "Ex To See" to get a chance as well. It's charted before and I could see it doing well if they push it as a single. "Raised On It" is very radio friendly, but I don't really care for it. And I think it's pretty similar to "House Party" so I'd rather not have them released back to back.
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Post by Daryl the Beryl on Mar 21, 2015 20:35:55 GMT -5
I may be in the minority but I've always enjoyed him based on the two singles released so far. His voice is great and I am not much bothered by the spoken-word verses of this song.
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matty005
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Post by matty005 on Mar 21, 2015 21:00:21 GMT -5
I may be in the minority but I've always enjoyed him based on the two singles released so far. His voice is great and I am not much bothered by the spoken-word verses of this song. You may be in the minority on Pulse (maybe), but not in real life. The way he is selling and the buzz he has right now is pretty insane and hasn't been seen much in recent years (Taylor, Luke, Carrie and FGL).
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Deleted
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Post by Deleted on Mar 21, 2015 21:12:38 GMT -5
I would really like for "Ex To See" to get a chance as well. Considering that "Ex To See" is a play on the word "ecstasy", I can't imagine that it would go over very well with radio even though it has proved to be a pretty popular download (which you can say for most tracks on Sam's album). I fully expect "House Party" to be the next single (and another big smash), and Montevallo seems like a lock to go at least 4 singles deep, maybe 5. Really, any song on the album could be a single (well, they probably won't release "Cop Car") so I think they'll pick from any of the other songs besides "Ex To See".
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LBTrocks
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Post by LBTrocks on Mar 21, 2015 22:55:13 GMT -5
I would really like for "Ex To See" to get a chance as well. Considering that "Ex To See" is a play on the word "ecstasy", I can't imagine that it would go over very well with radio even though it has proved to be a pretty popular download (which you can say for most tracks on Sam's album). I fully expect "House Party" to be the next single (and another big smash), and Montevallo seems like a lock to go at least 4 singles deep, maybe 5. Really, any song on the album could be a single (well, they probably won't release "Cop Car") so I think they'll pick from any of the other songs besides "Ex To See". You're probably right, but I have to wonder if certain artists get a pass to release whatever they want regardless of the lyrical content. I mean, FGL's "Sun Daze" blatantly talks about getting stoned and it still gets played. And if the amount of times I've heard it is any indicator, I'd say that it went over just fine at country radio. And if that can, I don't see why "Ex To See" can't either. I do get that it would for be pushing country radio's boundaries, but by any other standard the song is far from too racy.
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sabre14
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Post by sabre14 on Mar 21, 2015 23:26:06 GMT -5
Considering that "Ex To See" is a play on the word "ecstasy", I can't imagine that it would go over very well with radio even though it has proved to be a pretty popular download (which you can say for most tracks on Sam's album). I fully expect "House Party" to be the next single (and another big smash), and Montevallo seems like a lock to go at least 4 singles deep, maybe 5. Really, any song on the album could be a single (well, they probably won't release "Cop Car") so I think they'll pick from any of the other songs besides "Ex To See". You're probably right, but I have to wonder if certain artists get a pass to release whatever they want regardless of the lyrical content. I mean, FGL's "Sun Daze" blatantly talks about getting stoned and it still gets played. And if the amount of times I've heard it is any indicator, I'd say that it went over just fine at country radio. And if that can, I don't see why "Ex To See" can't either. I do get that it would for be pushing country radio's boundaries, but by any other standard the song is far from too racy. I think the fact that the play on words is in the title of the song is why it probably won't get consideration for a single. FGL usually gets a pass to release whatever they want, regardless of lyrical content because radio doesn't care. I thought at some point ("This Is How We Roll") radio would show a little resistance, but to no dice. I think MCA knows that despite "Leave The Night On" and "Take Your Time's" success, they're touting the line of acceptable on country radio in terms of going far too deep into pop infusion. So a blatant play on words referring to a hard core drug is not probably a little much. "House Party" will be the next single since it's probably the safest thing remaining, and the video has already been made (helps it's charted already, granted because of only a station or two).
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Deleted
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Post by Deleted on Mar 21, 2015 23:40:22 GMT -5
Considering that "Ex To See" is a play on the word "ecstasy", I can't imagine that it would go over very well with radio even though it has proved to be a pretty popular download (which you can say for most tracks on Sam's album). I fully expect "House Party" to be the next single (and another big smash), and Montevallo seems like a lock to go at least 4 singles deep, maybe 5. Really, any song on the album could be a single (well, they probably won't release "Cop Car") so I think they'll pick from any of the other songs besides "Ex To See". You're probably right, but I have to wonder if certain artists get a pass to release whatever they want regardless of the lyrical content. I mean, FGL's "Sun Daze" blatantly talks about getting stoned and it still gets played. And if the amount of times I've heard it is any indicator, I'd say that it went over just fine at country radio. The radio edit of "Sun Daze" didn't really have any specific mentions of getting stoned or getting high though. The lyric "all I wanna do today is wear my favorite shades and get stoned" was changed to "all I wanna do today is wear my favorite shades and stay home". With "Ex To See", it's just way too obvious and upfront.
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zaclord 🌈
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Post by zaclord 🌈 on Mar 22, 2015 0:02:31 GMT -5
I'm all for "House Party" for single #3. Then I hope "Make You Miss Me" is 4th! But literally any of the songs on this album I'd be fine with as singles. However, "Cop Car" is unlikely for obvious reasons, and "Raised On It" was already kind of a single and was big on SiriusXM so I doubt that'll get a release.
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dm2081
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Post by dm2081 on Mar 22, 2015 0:12:00 GMT -5
It's just my opinion, but I think Sam will look to avoid releasing a single that was already on his 4 song EP that came out a while back. "House Party" has already sold a ton without any radio promotion, so I could see them wanting to promote one of the newer songs from Montevallo, just like how they chose "Take Your Time" as the 2nd single. If I had a vote, it would be for "Speakers". It actually sounds pretty country (minus the 808 drum or whatever in the background).
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sbp17
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Post by sbp17 on Mar 22, 2015 0:13:48 GMT -5
If corporate country radio does not have much of a problem with Sam's sound, then I'm not sure they'd have a problem with his lyrics. I think Ex To See is a clever enough take on the word without being a subversive way to say the word that it would be considered harmless enough. But I don't think we'll find out because there are plenty of other viable options on the record. I may be in the minority but I've always enjoyed him based on the two singles released so far. His voice is great and I am not much bothered by the spoken-word verses of this song. I don't know that a majority of people here don't like him. Rather, there are those that express concern with his particular sound finding success on the genre at the expense of other, more traditional country artists. Quite a few of those people have acknowledged liking his music.
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LBTrocks
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Post by LBTrocks on Mar 22, 2015 1:15:48 GMT -5
You're probably right, but I have to wonder if certain artists get a pass to release whatever they want regardless of the lyrical content. I mean, FGL's "Sun Daze" blatantly talks about getting stoned and it still gets played. And if the amount of times I've heard it is any indicator, I'd say that it went over just fine at country radio. The radio edit of "Sun Daze" didn't really have any specific mentions of getting stoned or getting high though. The lyric "all I wanna do today is wear my favorite shades and get stoned" was changed to "all I wanna do today is wear my favorite shades and stay home". With "Ex To See", it's just way too obvious and upfront. I was wondering if "Sun Daze" had a radio edit, because I never listen to it long enough to find out. When was that released? Because I know I have heard the "stoned" line on the radio in the past. I actually do think "Ex To See" is pretty radio friendly and think it would make a great single. It would be very interesting to see how country radio would respond to it. However, a good chunk of the album is radio friendly, so I suppose they'll want to play it safe and not release a song that might ruffle country radio's feathers.
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Deleted
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Post by Deleted on Mar 22, 2015 1:48:40 GMT -5
The radio edit of "Sun Daze" didn't really have any specific mentions of getting stoned or getting high though. The lyric "all I wanna do today is wear my favorite shades and get stoned" was changed to "all I wanna do today is wear my favorite shades and stay home". With "Ex To See", it's just way too obvious and upfront. I was wondering if "Sun Daze" had a radio edit, because I never listen to it long enough to find out. When was that released? Because I know I have heard the "stoned" line on the radio in the past. I actually do think "Ex To See" is pretty radio friendly and think it would make a great single. It would be very interesting to see how country radio would respond to it. However, a good chunk of the album is radio friendly, so I suppose they'll want to play it safe and not release a song that might ruffle country radio's feathers. Some stations might have occasionally played the album version of "Sun Daze", but before that song was even sent to radio, FGL and the label made the radio edit for it. So the only version that was delivered to radio had the lyric "stay home" instead of "get stoned".
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Future Captain
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Post by Future Captain on Mar 22, 2015 8:21:10 GMT -5
Lol, Ex To See's word play reminds me of If U Seek Amy. Btw, I think this really should be sent to Pop and Rhytmic, I could see this being top 10 in each if it really got sent and pushed. If you ask me, they maybe should have released the most country song in Montevallo as single #2 and ensure Sam's place in Country Radio, then, release this and crossover the hell out of this and watch this slay Pop, Country and Rhytmic format
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rjz
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Post by rjz on Mar 22, 2015 8:43:37 GMT -5
If corporate country radio does not have much of a problem with Sam's sound, then I'm not sure they'd have a problem with his lyrics. I think Ex To See is a clever enough take on the word without being a subversive way to say the word that it would be considered harmless enough. But I don't think we'll find out because there are plenty of other viable options on the record. I may be in the minority but I've always enjoyed him based on the two singles released so far. His voice is great and I am not much bothered by the spoken-word verses of this song. I don't know that a majority of people here don't like him. Rather, there are those that express concern with his particular sound finding success on the genre at the expense of other, more traditional country artists. Quite a few of those people have acknowledged liking his music. Yes, I think most negative views are similar to mine; we love him (and bought the album)-there are few complaints with his talent or music. But his presence on Country radio just really really pushes the envelope. If I just listened to this album alone-I would never have dreamed it was released in the Country genre; pop would have been my first guess. But just like Taylor Swift which the genre lost- Sam can bring lots of new $$ and attention to Country in sales, at award shows, etc. So perhaps if someone promises to be big enough the powers to be just don't care. Personally, I don't mind a song or two that sounds so different on Country radio-I like variety (if it is decent music). I just hope they don't overtake the airwaves and crowd out all the really good more traditional sounds that won't get play.
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newpower99
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Post by newpower99 on Mar 22, 2015 16:09:03 GMT -5
Hearing this on my local HAC station now.
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sapphire
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Post by sapphire on Mar 22, 2015 22:04:56 GMT -5
This is now #50 at Hot AC after the 'recurrent' songs were removed.
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