Who Is Fancy f/Ariana Grande/Meghan Trainor - Boys Like You

[Kurt]

Coming "soon."

[maine]

Preview:

[getonthebus]

The whole launch promo left a really bad taste in my mouth. I can't quite put my finger on the exact reason why (It would probably be an essay of a post), but the way he is being managed/branded feels very tasteless and out-of-touch. We definitely need more boys singing about boys, though, so I could be convinced.

[tamed09]

pbs.twimg.com/media/CM0i9QzWEAANOTq.jpg

Next single from Fancy

[jdanton2]

Ariana Grande will be featured on this as well as another mystery singer . my hopes it is Meghan Trainor who toured with him as well and hinted at a surprise coming soon.

arianatoday.net/archives/6001

http://instagram.com/p/7ruROCuSpd

[jjose712]

Jul 9, 2015 11:01:28 GMT -5 getonthebus said:

The whole launch promo left a really bad taste in my mouth. I can't quite put my finger on the exact reason why (It would probably be an essay of a post), but the way he is being managed/branded feels very tasteless and out-of-touch. We definitely need more boys singing about boys, though, so I could be convinced.

I agree, the way Goodbye was released was something more of the 80's, and giving the circumstances, very suspicious. It was a pity because it was a really catchy song and deserved better luck.

Now there's a better climate for gay male singers than five years ago, but in my opinion he is going to need a really smash hit to find a place in the market

[Kurt]

Sept 29, 2015 0:12:04 GMT -5 jdanton2 said:

Ariana Grande will be featured on this as well as another mystery singer . my hopes it is Meghan Trainor who toured with him as well and hinted at a surprise coming soon.

arianatoday.net/archives/6001

http://instagr.am/p/7ruROCuSpd

I assumed it was another song, but we do know he and she have a duet coming; they tweeted about being in the studio together or something earlier this year. I guess this could feasibly be a "Bang Bang" sort of collab with three artists (and one that would certainly blow Fancy up).

As an aside, I've been quite surprised that he didn't release any new music to coincide with opening for Ariana; hopefully they put out an EP soon (or even just this, but I'd think an EP would be more beneficial) to capitalize on that attention.

[jjose712]

Singing with Ariana and Meghan will put him in the map for sure

[Dylan :)]

Sept 29, 2015 7:16:09 GMT -5 jjose712 said:

Singing with Ariana and Meghan will put him in the map for sure

I don't know. Nicki, Ariana and Jessie collabed. Nicki had Anaconda, Ariana had Break Free/Love Me Harder, and Jessie had.. Masterpiece? Or was there something before it? If anything it may make him a one hit wonder, which is better than a no hit wonder

[JOJO SIWA DERANGEMENT SYNDROME]

Sept 29, 2015 12:30:36 GMT -5 Dylan :) said:

Sept 29, 2015 7:16:09 GMT -5 jjose712 said:

Singing with Ariana and Meghan will put him in the map for sure

I don't know. Nicki, Ariana and Jessie collabed. Nicki had Anaconda, Ariana had Break Free/Love Me Harder, and Jessie had.. Masterpiece? Or was there something before it? If anything it may make him a one hit wonder, which is better than a no hit wonder

Jessie had "Price Tag" and "Domino" but those were a few years ago.

[jjose712]

Sept 29, 2015 12:30:36 GMT -5 Dylan :) said:

Sept 29, 2015 7:16:09 GMT -5 jjose712 said:

Singing with Ariana and Meghan will put him in the map for sure

I don't know. Nicki, Ariana and Jessie collabed. Nicki had Anaconda, Ariana had Break Free/Love Me Harder, and Jessie had.. Masterpiece? Or was there something before it? If anything it may make him a one hit wonder, which is better than a no hit wonder

You just answered yourself. He needs a hit, even a small one. Goodbye had the potential but it didn't work, so he needs to be there, if after that he is unable to have another, bad luck, but he needs people notice him first.

Anyway, i think lately labels have a little more patience with artist, maybe it's because they generally reach at least a small following on social media, enough to give them a second or third oportunity.

[Dylan :)]

Sept 29, 2015 13:19:12 GMT -5 JOJO SIWA DERANGEMENT SYNDROME said:

Sept 29, 2015 12:30:36 GMT -5 Dylan :) said:

I don't know. Nicki, Ariana and Jessie collabed. Nicki had Anaconda, Ariana had Break Free/Love Me Harder, and Jessie had.. Masterpiece? Or was there something before it? If anything it may make him a one hit wonder, which is better than a no hit wonder

Jessie had "Price Tag" and "Domino" but those were a few years ago.

I meant post-Bang Bang, but that is true, she has that over Fancy in terms of this analogy. Idk if those songs, especially Price Tag, really made Jessie's name big in the US. But you're right, maybe Bang Bang isn't a good comparison. 

[Linnethia Monique]

Sept 29, 2015 12:30:36 GMT -5 Dylan :) said:

Sept 29, 2015 7:16:09 GMT -5 jjose712 said:

Singing with Ariana and Meghan will put him in the map for sure

I don't know. Nicki, Ariana and Jessie collabed. Nicki had Anaconda, Ariana had Break Free/Love Me Harder, and Jessie had.. Masterpiece? Or was there something before it? If anything it may make him a one hit wonder, which is better than a no hit wonder

"Burnin' Up" with 2 Chainz followed after with Jessie.

[stan]

I can confirm that this features Ariana and Meghan and it's very political in the sense of gay rights/marriage.

[jjose712]

Sept 29, 2015 13:23:26 GMT -5 Dylan :) said:

Sept 29, 2015 13:19:12 GMT -5 JOJO SIWA DERANGEMENT SYNDROME said:

Jessie had "Price Tag" and "Domino" but those were a few years ago.

I meant post-Bang Bang, but that is true, she has that over Fancy in terms of this analogy. Idk if those songs, especially Price Tag, really made Jessie's name big in the US. But you're right, maybe Bang Bang isn't a good comparison. 

Jessie is the british equivalent of Nicole scherzinger, no matter how much they'll try, she is not going to be a star in the USA (with the difference that Jessie is able to score a hit from time to time). By the way, Jessie should focus in the UK, her first album was massive there, but she is losing a lot of popularity, or at least is what her sales indicate

[getonthebus]

Sept 29, 2015 13:44:10 GMT -5 jjose712 said:

Jessie is the british equivalent of Nicole scherzinger

at this hot tea being spilt.

[Kurt]

Finally.

[The Upper Hand]

Looking forward to hearing it. I still listen to "Goodbye".

[Dylan :)]

Nov 8, 2015 17:49:47 GMT -5 The Upper Hand said:

Looking forward to hearing it. I still listen to "Goodbye".

Same! I wish it could've done better :(

[Gray.]

Jul 9, 2015 11:01:28 GMT -5 getonthebus said:

The whole launch promo left a really bad taste in my mouth. I can't quite put my finger on the exact reason why (It would probably be an essay of a post), but the way he is being managed/branded feels very tasteless and out-of-touch. We definitely need more boys singing about boys, though, so I could be convinced.

I haven't followed his career at all, but can someone explain the launch promo and what happened? All I know is that they didn't reveal what his face looked like for awhile?

Haven't heard any of his music but I'm all here for a boy singing about boys with some divas so hopefully this is good.

[ljayii]

Can't wait to hear! I wondered if they held onto this until Ariana released her single first, to give it some momentum. Also wondering what kind of push this will be given?

[maine]

Nov 9, 2015 12:44:40 GMT -5 Gray. said:

Jul 9, 2015 11:01:28 GMT -5 getonthebus said:

The whole launch promo left a really bad taste in my mouth. I can't quite put my finger on the exact reason why (It would probably be an essay of a post), but the way he is being managed/branded feels very tasteless and out-of-touch. We definitely need more boys singing about boys, though, so I could be convinced.

I haven't followed his career at all, but can someone explain the launch promo and what happened? All I know is that they didn't reveal what his face looked like for awhile?

Haven't heard any of his music but I'm all here for a boy singing about boys with some divas so hopefully this is good.

Yeah, they kept his identity a mystery for a few months before the big little reveal on Jimmy Fallon. 

I can't speak for getonthebus, but my issue with the promo and his image is that his gay image seems very forced and not authentic. The makeup, the glitter blowing, the girly clothes, etc. just did not feel like it was truly him; more like a grab for the headlines for an artist/song that flopped majorly. 

[Dylan :)]

Another problem with his launch is how they handeled the song. If I remember right, his reveal on Fallon was the first (and only) time Goodbye was performed. The only prior promotion it had to that was the radio release, and even then I believe only to CHR, and it didn't even make the top 20. So when they did reveal him, it was kind of like "here is an artist you don't know, and here is his identity we have been keeping from you all this time that you didn't know about". They should've pushed the song vigorously and gotten people to want to know who he was. And yeah, the '''''''gay''''''', feminine look seemed incredibly forced and put on for attention.

[getonthebus]

Nov 9, 2015 13:37:52 GMT -5 maine said:

Nov 9, 2015 12:44:40 GMT -5 Gray. said:

I haven't followed his career at all, but can someone explain the launch promo and what happened? All I know is that they didn't reveal what his face looked like for awhile?

Haven't heard any of his music but I'm all here for a boy singing about boys with some divas so hopefully this is good.

Yeah, they kept his identity a mystery for a few months before the big little reveal on Jimmy Fallon. 

I can't speak for getonthebus, but my issue with the promo and his image is that his gay image seems very forced and not authentic. The makeup, the glitter blowing, the girly clothes, etc. just did not feel like it was truly him; more like a grab for the headlines for an artist/song that flopped majorly. 

This is a big part of my problem. I'll try to break it down, but I'm short for time and it can get very in-the-weeds to describe:

1) This is an epic screw-the-pooch by Scooter Braun. They tried to pull a Sia/The Voice by keeping his identity a secret. They had different stand-ins in the video, and it was kind of a cute twist. (Super sleuth Kurt figured out who he was early, IIRC). But, it went on and on and on, PDs were getting pissed because they had no idea who they were marketing/pushing, etc. Sia had the bob as an identity, and a track record as a featured artist/songwriter. Fancy did not. The song was flopping even before the performance

2) When he was finally revealed, it was during a very out-and-proud and flamboyant performance on Jimmy Fallon that ended like this:



Now, it's 2015 and that's not (or at least should not be) a problem. America needs more LGBT voices in music. But, Adam Lambert wore Swarovski studded shoulder pads and an entire bottle of eyeliner on the American Idol finale in 2009. Sam Smith is resoundingly popular and also is not conventionally attractive. Looking at Sam's journey out of the closet, this was excruciatingly close to making a parallel/mockery of LGBT and coming out in general. It was tone deaf and stupid. If they were trying to make a point about how it's the voice and talent that count, not the looks, then they're saying that his gayness is something to hide. Plus, the song was stalled on the charts anyway, which means they're message was transparently wrong. If they're saying "look he's not what you thought!" then it's turning gayness into a prop or a sideshow. It reeked of a promo idea by straight men to play off themes and experiences they didn't take two seconds to think about the actual subtext of their message, and who they were saying it to.

Worst of all, it was for nothing, because Goodbye pretty much flopped. And I liked the song.

[YourFaveIsAFlop]

Nov 9, 2015 13:47:41 GMT -5 Dylan :) said:

Another problem with his launch is how they handeled the song. If I remember right, his reveal on Fallon was the first (and only) time Goodbye was performed. The only prior promotion it had to that was the radio release, and even then I believe only to CHR, and it didn't even make the top 20. So when they did reveal him, it was kind of like "here is an artist you don't know, and here is his identity we have been keeping from you all this time that you didn't know about". They should've pushed the song vigorously and gotten people to want to know who he was. And yeah, the '''''''gay''''''', feminine look seemed incredibly forced and put on for attention.

He also performed it on Kelly & Michael and it was cringeworthy

[getonthebus]

All that said, I'm glad this guy found Scooter and a label and that they're giving him the chance to be authentic to who he is and not put on some butch act. They just rolled it out in possibly the worst way imaginable.

[YourFaveIsAFlop]

How do we know its authentic though? It seems too over the top to be authentic to me.

[getonthebus]

Nov 9, 2015 14:56:12 GMT -5 YourFaveIsAFlop said:

How do we know its authentic though? It seems too over the top to be authentic to me.

I definitely got the impression that this was an overcorrection/exaggeration/expression of years of pent-up gayness tbh

EDIT: And I SCREAMED when he first popped out. I thought it was a Zach Galifianakis bit.

[jjose712]

Nov 9, 2015 14:56:12 GMT -5 YourFaveIsAFlop said:

How do we know its authentic though? It seems too over the top to be authentic to me.

And there were previous pics of him very far from that looks.

The whole strategy was a mistake. The mysterious singer plot only works if the song is a hit, and Goodbye would do a lot better if it were promoted in a more conventional way. The song was catchy, it needed expossure but they delayed performances to keep the whole absurdity longer.

I didn't know him before Goodbye, so i don't know if that's his true self (the pics before that show a more traditionally masculine look), and of course the stage persona sometimes is not near the out of the stage one (Adam Lambert is way more flamboyant on stage than on his interviews), but the performance didn't clic with the audience and anyway it was simply too late (the song was dead on radio). On a positive note, it had enough impact to make the song chart on the billboard hot 100, and it climbed a good bunch of positions on itunes.

I think a gay singer (openly gay of course) has some burdens to overcome, radio usually like their tokens (Sarah McLachlan had her problems to be played on radio because radio had its own woman with guitar on Alanis Morissette), probably a more traditionally masculine and goodlooking guy singing gender neutral songs was an easier task for the marketing department (maybe we'll know if that's true if some day Steve Grand signs with a big label), but in this business nothing is that predictable, and Sam Smith is a perfect example. On paper he is a nighmare for a label to promote, but instead of that i think he was probably the easier way a foreign artist break the american market.
Something changed in recent years, Ed Sheeran is not gay but he is very far from being the type of artist labels promote, and right now he is one of the biggest stars in the business.

If Fancy wants to have an oportunity he and his label should think the best way to promote him. Singing with two stars of the moment seems a good idea but they need a plan after this song, because even if the song is a success (even if it is a big hit) it won't establish him in the charts

[hitmakaontharise]

what kind of combination lol