Jrod82
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Post by Jrod82 on Sept 16, 2019 18:41:28 GMT -5
Artist: Runaway June Single: “Head Over Heels” Writers: Naomi Cooke, Hannah Mulholland, Jennifer Wayne, Tommy Cecil, Jared Mullins Album: Blue Roses Label: Wheelhouse Records/BBRMG/BMG Impact Date: TBA
Single impacts in October.
Next single according to the ad in tonight’s Country Aircheck. If someone wants to post the ad they can as I’m on mobile.
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sabre14
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Post by sabre14 on Sept 16, 2019 19:26:07 GMT -5
I updated the OP, Jrod82. I know others were hoping for “I Am Too” or “We Were Rich” (my personal favorite), I think this is absolutely the right choice for the next single. Yeah, it’s the most radio friendly pick but it’s not as if it’s generic or upbeat fodder — it has a superb melody and the hook is clever and memorable. Those two aspects alone made it a winner for radio. It was the song radio was clamoring for.
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.indulgecountry
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Post by .indulgecountry on Sept 16, 2019 19:35:10 GMT -5
Yassss, I'm so excited for this! That hook is just pure money (such clever wordplay), and it's such an incredibly catchy song. I think this will continue to build on the success they got from "Buy My Own Drinks" and be something radio will send to the top 20 at least. I'm glad they're going with this one because it feels a little safe, which I think they need, but like sabre14 said, it's not at the expense of song quality because this is a straight up jam in every way imo. I'd love to see them try something like "I Am Too" or "We Were Rich" as a third single after this one does well though.
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bigranger
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Post by bigranger on Sept 16, 2019 23:30:35 GMT -5
love this song, good choice, such a catchy, I can sing the whole song lol and I love "I Am Too" too. I hope they release it as a third single.
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Post by Tylerjamesnerd on Sept 19, 2019 10:12:15 GMT -5
This is such a jam, and to me so much better than 'BMOD'. I hope this smashes!
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Post by Wackadoodle on Sept 23, 2019 4:14:25 GMT -5
Good pick. Will enjoy hearing it on the radio.
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Post by Carriefan1190 on Sept 23, 2019 8:54:04 GMT -5
I was hoping for Blue Roses as a nice fall single, but this will do nicely also. Being on Carrie’s tour has helped them immensely.
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daddy
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Post by daddy on Sept 23, 2019 17:13:35 GMT -5
Love this! I would have turned the production down a notch, but that’s often my complaint with most music, so 👏🏽👏🏽
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SHOOTER
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Post by SHOOTER on Sept 26, 2019 1:53:13 GMT -5
Yes, I was hoping they’d go with this one. Still need to check out their album but this is total ear candy.
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Deleted
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Post by Deleted on Sept 26, 2019 5:59:09 GMT -5
I love this. I like it more than "Buy My Own Drinks".
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recordyear
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Post by recordyear on Oct 1, 2019 5:27:10 GMT -5
Impact date is October 28, 2019 according to AllAccess.
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raylatch98
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Post by raylatch98 on Oct 28, 2019 14:32:05 GMT -5
"Head Over Heels" went for adds today and got 38 adds, 39 total stations and third most added song this week.
Also "Head Over Heels" is officially Runaway June most added song on add date so far in their career ("Lipstick" had 35 total stations, "Wild West had 28, and "Buy My Own Drinks" had 29) so a very encouraging start fot this song.
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bigd79
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Post by bigd79 on Oct 28, 2019 18:32:02 GMT -5
Super excited for this, i feel like this has a chance to equal or possibly even top the run that BMOD had.
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Post by sjadeupdate on Oct 29, 2019 21:07:46 GMT -5
Ad for “Head Over Heels” this week in "Country Aircheck":
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Sugar Rush
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Post by Sugar Rush on Nov 1, 2019 1:07:27 GMT -5
I watched the lyric video for the first time, and man do these girls have a great energy and personality to them. I am being overly optimistic, but I really want this to go #1 and break them out into super stardom.
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Post by sjadeupdate on Nov 5, 2019 6:25:29 GMT -5
#26 on the "Hot Country" playlist on Spotify (Biggest country playlist).
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raylatch98
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Post by raylatch98 on Nov 18, 2019 8:53:43 GMT -5
Look for this song to pull in double digit adds on Mediabase as it appears that the Cumulus Block started playing "Head Over Heels" last week, also don't be shocked if this boost gets Runaway June on the Billboard chart tonight.
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fearlessarrow
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Post by fearlessarrow on Nov 25, 2019 22:21:08 GMT -5
So I just listened to this for the first time and wow this is great! I think I like it better than "Buy My Own Drinks", such a catchy tune with a great chorus.
Debuts on Billboard this week as well!
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raylatch98
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Post by raylatch98 on Dec 9, 2019 22:21:18 GMT -5
3 weeks on Billboard and already up to #52 and is up to #53 on Mediabase. Great start so far for this song as "Head Over Heels" was one of the songs this week that didn't really feel a lot of the chart slowdown this week and is one of the songs I am feeling really optimistic about this song's chart prospects especially since "Head Over Heels" got 7 adds this week on Mediabase.
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taylor
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Post by taylor on Dec 13, 2019 21:12:32 GMT -5
Oh goodness, I love this song! I like it about the same as BMOD and I really hope this song can pick up steam in 2020 and get them a well-deserved #1! Being on Carrie's tour, as someone else said up above, really has helped them incredibly, thanks to the visibility and exposure they were able to receive being on tour with one of the absolute best country artists of the century. Hoping the 2020s can break Runaway June into superstardom! It's so refreshing to have an all-female trio following the legacies of SheDAISY and the Dixie Chicks.
I too need to get on this Blue Roses album ASAP!
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fearlessarrow
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Post by fearlessarrow on Dec 24, 2019 12:14:02 GMT -5
"Head Over Heels" showed up at #50 on the rolling Mediabase update today so it's basically been holding steady going into the freeze which is good - I'm excited for this to hopefully take off after the freeze ends and songs like "Even Though I'm Leaving", "One Man Band", "We Were", "Tip of My Tongue", and "Hell Right" go recurrent so that this song can start moving up again.
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raylatch98
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Post by raylatch98 on Dec 24, 2019 17:21:31 GMT -5
Yeah, I am really excited to see how this song does in the new year as I do think it has a lot of potential to do well as it is already at #51 on Billboard 5 weeks in which is a pretty good pace so far, even if I wish the sales and streaming were better. But so far country radio seems to be on board with Runaway June so I will take it.
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HeyHeyHey
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Post by HeyHeyHey on Dec 30, 2019 20:26:57 GMT -5
They are at #45 this week...but not with this song. “Sleigh Ride” entered the chart! 🎄🎄🎄
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raylatch98
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Post by raylatch98 on Jan 12, 2020 21:22:17 GMT -5
"Head Over Heels" makes its Mediabase debut at #48 gaining 65 spins this week which is pretty good signs so far for this song. This song I think is a little bit behind the pace of "Buy My Own Drinks" but it is still doing solid overall.
It is going to frustrate me that it seems like radio is so invested in this trio, while the general public does not seem to care as much. I am so glad radio is on board with them it seems like (Top 50 after 2 and a half months going to radio is a great sign) I just wish Runaway June sold and streamed better, because if they did I think country radio would be even more on board with these girls than they already are.
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raylatch98
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Post by raylatch98 on Feb 16, 2020 23:31:15 GMT -5
A little over a month since entering the Mediabase chart I am kind of concerned for this song and it is longevity, as this song has pretty much been stuck in the 46 to 50 range since entering the Top 50 as this song has only gained 26 spins the past month (only "Family Tree" has it worse the past month).
As much as I love Runaway June, I am not shocked that this song is not connecting very well out of the gate (the lyric video hasn't even cleared 60 thousand views on YouTube), and I wouldn't be shocked if this performs similarly to their first two singles instead of "Buy My Own Drinks". I am just sad that Runaway June haven't connected with the general public despite the decent radio success.
I am gonna hold out hope that this can somehow connect sooner than later either with radio or the general public, or at the very least they have a single that really sells and connects because all of their singles have sold pretty poor with this being the worst case yet.
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Post by lady𝓐fan on Feb 16, 2020 23:41:49 GMT -5
If “Head Over Heels” isn’t top 40 by April, I think they should scrap it and send out “We Were Rich” instead. Labels need to be more active in the songs they choose to promote, and not just hold on to the same song for 50 weeks for a mere top 20 peak (which is probably the most HOH could get).
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.indulgecountry
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Post by .indulgecountry on Feb 17, 2020 11:52:13 GMT -5
It's disappointing to see this one spinning its wheels, but not terribly surprising given how country radio likes to treat new females after they get a hit: few of them are allowed to replicate the success and get another one back-to-back. Granted, it took an entire year for "Buy My Own Drinks" to turn into a hit, and this one's only been out for about 4 months, so there's still plenty of time for country radio to drag this one out into a hit for them.
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sabre14
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Post by sabre14 on Feb 17, 2020 13:27:05 GMT -5
If “Head Over Heels” isn’t top 40 by April, I think they should scrap it and send out “We Were Rich” instead. Labels need to be more active in the songs they choose to promote, and not just hold on to the same song for 50 weeks for a mere top 20 peak (which is probably the most HOH could get). What exactly do you mean when you say "labels need to be more active?" I know it's disappointing that this single (as with all of Runaway June's singles so far) has moved incredibly slow, but the label is actively promoting "Head Over Heels." This one has the same total Mediabase audience at the four month mark as "Buy My Own Drinks" did and yes, it's not like that one moved the needle but it turned into a top 5 MB hit. It didn't matter what song they chose -- it was going to have a very slow climb, I'm 99% sure of that. Look at Jimmie Allen's first two radio singles (fellow BBRMG artist) -- first one took nearly a year to peak and the second is going to spend 60 weeks on Billboard Airplay (which would be a record). This is just the way the chart is nowadays, especially for new artists and even more so for female artists. An all-female group that leans traditional is facing a mountain every time they release a song to radio and if there's one thing that is true here, it's that BBRMG is promoting this song to the fullest extent. The good news is that "Head Over Heels" is still getting mostly overnight spins, which allows the label to push the fact many listeners haven't heard it yet and early believers should stick with the song to the end. The bad news is it's causing a super slow climb with all those overnight spins, which is typical for corporate programming. As for "We Were Rich" -- I can safely say that will be the next single. Who knows if "Head Over Heels" completely falters but "We Were Rich" is supposed to be next. It was a riskier choice and the label went for another uptempo track first.
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Post by lady𝓐fan on Feb 17, 2020 13:58:08 GMT -5
If “Head Over Heels” isn’t top 40 by April, I think they should scrap it and send out “We Were Rich” instead. Labels need to be more active in the songs they choose to promote, and not just hold on to the same song for 50 weeks for a mere top 20 peak (which is probably the most HOH could get). What exactly do you mean when you say "labels need to be more active?" I know it's disappointing that this single (as with all of Runaway June's singles so far) has moved incredibly slow, but the label is actively promoting "Head Over Heels." This one has the same total Mediabase audience at the four month mark as "Buy My Own Drinks" did and yes, it's not like that one moved the needle but it turned into a top 5 MB hit. It didn't matter what song they chose -- it was going to have a very slow climb, I'm 99% sure of that. Look at Jimmie Allen's first two radio singles (fellow BBRMG artist) -- first one took nearly a year to peak and the second is going to spend 60 weeks on Billboard Airplay (which would be a record). This is just the way the chart is nowadays, especially for new artists and even more so for female artists. An all-female group that leans traditional is facing a mountain every time they release a song to radio and if there's one thing that is true here, it's that BBRMG is promoting this song to the fullest extent. The good news is that "Head Over Heels" is still getting mostly overnight spins, which allows the label to push the fact many listeners haven't heard it yet and early believers should stick with the song to the end. The bad news is it's causing a super slow climb with all those overnight spins, which is typical for corporate programming. As for "We Were Rich" -- I can safely say that will be the next single. Who knows if "Head Over Heels" completely falters but "We Were Rich" is supposed to be next. It was a riskier choice and the label went for another uptempo track first. 1. What I meant was that labels should be more proactive with the release of singles–if a single is doing terribly and there’s a better option available, I think it would be more harmful to an artist’s career to stick with the former instead of moving on to the latter. A great example of this is Riley Green’s release of “I Wish Grandpas Never Died” after “In Love By Now” didn’t do too much. This should have happened for Maddie & Tae with “Friends Don’t” and “Die From a Broken Heart”, instead of letting the former slowly kill their momentum for 40 weeks. 2. I didn’t realize that this wasn’t too far off from the pace of BMOD. Is it competitive with the run of BMOD on Billboard also? 3. Thanks, as always, for the inside info! I’m glad they’re planning to send out a more substantive single after HOH finishes its run.
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sabre14
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Post by sabre14 on Feb 17, 2020 15:38:09 GMT -5
What exactly do you mean when you say "labels need to be more active?" I know it's disappointing that this single (as with all of Runaway June's singles so far) has moved incredibly slow, but the label is actively promoting "Head Over Heels." This one has the same total Mediabase audience at the four month mark as "Buy My Own Drinks" did and yes, it's not like that one moved the needle but it turned into a top 5 MB hit. It didn't matter what song they chose -- it was going to have a very slow climb, I'm 99% sure of that. Look at Jimmie Allen's first two radio singles (fellow BBRMG artist) -- first one took nearly a year to peak and the second is going to spend 60 weeks on Billboard Airplay (which would be a record). This is just the way the chart is nowadays, especially for new artists and even more so for female artists. An all-female group that leans traditional is facing a mountain every time they release a song to radio and if there's one thing that is true here, it's that BBRMG is promoting this song to the fullest extent. The good news is that "Head Over Heels" is still getting mostly overnight spins, which allows the label to push the fact many listeners haven't heard it yet and early believers should stick with the song to the end. The bad news is it's causing a super slow climb with all those overnight spins, which is typical for corporate programming. As for "We Were Rich" -- I can safely say that will be the next single. Who knows if "Head Over Heels" completely falters but "We Were Rich" is supposed to be next. It was a riskier choice and the label went for another uptempo track first. 1. What I meant was that labels should be more proactive with the release of singles–if a single is doing terribly and there’s a better option available, I think it would be more harmful to an artist’s career to stick with the former instead of moving on to the latter. A great example of this is Riley Green’s release of “I Wish Grandpas Never Died” after “In Love By Now” didn’t do too much. This should have happened for Maddie & Tae with “Friends Don’t” and “Die From a Broken Heart”, instead of letting the former slowly kill their momentum for 40 weeks. The Riley Green situation was a special circumstance. "In Love By Now" had only been a radio two months before they moved on but it wasn't because "In Love By Now" was doing horribly -- they felt "I Wish Grandpas Never Died" was a generational type of song for a new artist and radio requested they change the single. Labels don't do that unless they're certain the new single will do exponentially better. "We Were Rich" is great but it's not as if they drop "Head Over Heels" and "We Were Rich" races up the chart, that's not realistic. It's extremely difficult to work songs up the chart that aren't from the superstars of the genre. A huge reason why labels keep pushing a song after 35-40-45 weeks is because it'll be forever before they reach that point again and are essentially paying promotion to keep the song in that rotation for the artist exposure. Once you drop a song it's back to square one for the next single you pulled it for. Could WWR have a stronger impact? Perhaps -- you can make that argument for sure, but pulling a song after four months of money spent and asking radio to forget it and re-add a new song isn't something that's guaranteed to work -- usually only when a single has clearly stalled and it won't get anymore conversions. As for Billboard -- "Buy My Own Drinks" was about 200k in audience ahead of "Head Over Heels" at the four-month mark, so fairly comparable.
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