HITS 12/22: Eminem #1 265k SPS, 197k Sales

[Duca]

Terrible numbers for Eminem.

From a purely sales standpoint, the projections put him behind:

Taylor Swift (1st week)
P!nk
Kendrick Lamar
Ed Sheeran
Taylor Swift (2nd week)
Drake
Kenny Chesney
Chris Stapleton
Logic
Harry Styles

On par with Sam Smith and U2, unless the numbers drop further.

His album is getting brutal reviews as well. Worse than Witness. He got a 0 yesterday.

Most panned albums of 2017 according to Metacritic:

1. Memories...Do Not Open by The Chainsmokers
2. 8 by Incubus
3. One More Light by Linkin Park
4. Evolve by Imagine Dragons
5. The King & I by Faith Evans
6. Revival by Eminem

The 119th most panned album ever according to their data.

[Duca]

Down again.

TOP 20: REVIVAL'S TENT

Heading into the final weekend before Christmas (and barring any massive surprises), Eminem will score his ninth #1 album.

1. *Eminem (Shady/Aftermath/Interscope) 245-255k SPS, 180-190k Sales
2. *G-Eazy (BPG/Revels Group/RCA) 130-135k, 80-85k
3. Taylor Swift (Big Machine/BMLG) 99-104k, 68-73k
4. Ed Sheeran (Atlantic) 68-73k, 30-33k
5. Pentatonix (RCA) 67-72k, 47-50k
6. *Jeezy (Def Jam) 57-61k, 36-40k
7. Sam Smith (Capitol) 45-49k, 23-26k
8. Michael Buble (Reprise) 42-46k, 18-20k
9. Luke Bryan (Capitol Nashville) 41-45k, 37-40k
10. *Star Wars: The Last Jedi (Walt Disney) 40-44k, 36-40k
11. Chris Stapleton (Mercury Nashville) 35-38k, 32-35k
12. Kendrick Lamar (TDE/Aftermath/Interscope) 35-38k, 11-13k
13. Post Malone (Republic) 34-37k, 2-3k
14. Pentatonix- That’s Christmas to Me (RCA) 33-36k, 17-19k
15. Quality Control (Quality Control/Motown/Capitol) 31-34k, 1-2k
16. Big Sean & Metro Boomin (G.O.O.D./Def Jam/Boominati/Republic) 29-32k, 2-3k
17. Mariah Carey (Columbia) 29-32k, 8-10k
18. Lil Uzi Vert (Generation Now/Atlantic) 28-31k, <1k
19. Chris Brown (RCA) 28-31k, 2-3k
20. Imagine Dragons (Kidinakorner/Interscope) 27-30k, 12-14k

*DEBUTS

[Me. I Am l!nk!nfan815...]

Come thru Queen Mariah!!!

[DJ General]

During the last few months, demand for Eminem’s music has been unwavering, even though he hasn’t released any new albums in over four years. With an average of 20,000 P2P users sharing Eminem’s music every day, he regularly ranked among the top 25 music artists of the past few months, grabbing spot no. 17 in the music file sharing charts of October and climbing to spot no. 16 of top artists in November. Then, as a result of the heated anticipation for Eminem’s “Revival”, his ninth studio album, and the eleven torrent files permeating throughout the P2P networks, downloads of his music skyrocketed to more than 85,000 P2P users on December 14, 2017. When the album was officially released the following day, another nine torrent files appeared in P2P networks, further heating up demand for Eminem’s music and resulting in almost 125,000 file sharers actively downloading and sharing Eminem songs. In particular, almost 90% of the file sharers went after tracks from “Revival”. To put this in perspective, the latest album release from Ed Sheeran, who is one of the most popular artists this year, triggered about 133,000 fans to download his music in P2P networks. However, as it stands today, Eminem has managed to reach the top spot in the world's file sharing chart of top artists for December.

[DJ General]

TL;DR - Many people still care about Eminem and his illegal download numbers are some of the best numbers of the year.

[Linnethia Monique]

Dec 20, 2017 13:20:52 GMT -5 DJ General said:

During the last few months, demand for Eminem’s music has been unwavering, even though he hasn’t released any new albums in over four years. With an average of 20,000 P2P users sharing Eminem’s music every day, he regularly ranked among the top 25 music artists of the past few months, grabbing spot no. 17 in the music file sharing charts of October and climbing to spot no. 16 of top artists in November. Then, as a result of the heated anticipation for Eminem’s “Revival”, his ninth studio album, and the eleven torrent files permeating throughout the P2P networks, downloads of his music skyrocketed to more than 85,000 P2P users on December 14, 2017. When the album was officially released the following day, another nine torrent files appeared in P2P networks, further heating up demand for Eminem’s music and resulting in almost 125,000 file sharers actively downloading and sharing Eminem songs. In particular, almost 90% of the file sharers went after tracks from “Revival”. To put this in perspective, the latest album release from Ed Sheeran, who is one of the most popular artists this year, triggered about 133,000 fans to download his music in P2P networks. However, as it stands today, Eminem has managed to reach the top spot in the world's file sharing chart of top artists for December.

Dec 20, 2017 13:21:56 GMT -5 DJ General said:

TL;DR - Many people still care about Eminem and his illegal download numbers are some of the best numbers of the year.

You can't eat on free downloads It's disappointing and these numbers are aligned with JAY Z after he gave listeners a free week to jam to his album.

[Choco]

Under 200k pure sales is terrible for him. Last album sold 792k.

[Duca]

Dec 20, 2017 13:21:56 GMT -5 DJ General said:

TL;DR - Many people still care about Eminem and his illegal download numbers are some of the best numbers of the year.

They don't care enough to spend money on him then.

[Chelsea Press 2]

Dec 20, 2017 13:51:22 GMT -5 Duca said:

Dec 20, 2017 13:21:56 GMT -5 DJ General said:

TL;DR - Many people still care about Eminem and his illegal download numbers are some of the best numbers of the year.

They don't care enough to spend money on him then.

Nor will they even bother to listen to the album through Spotify or YouTube which they can for free.

[DJ General]

To be fair, I didn't even buy the album yet LOL and I own all of his stuff. I was just not happy with the bizarre roll out. Also, I refuse to pay such a high price for a CD.

In the early 2000s you saw CDs this price... and then for a good 5-7 years most new releases would often launch at $9.99 on day 1. Now, we are back to acting like CDs are a special thing and prices are starting to hike up. Furthermore, many retailers around me did not even stock the album on release date. So I downloaded a digital copy... it's hard to want to go back and purchase the CD right away until there is a sale. However, I will at some point because I do actual own all his other albums. This whole rollout was just a mess really.

I do think the album has grown on me though. There are still some nice songs. A lot of people seem to be wanting to download the Alicia Keys song, and she isn't even a big radio/downloading artist anymore, so there is something there that could be a hit in the spring of 2018. The Ed song will help the album get some legs, especially if they release a video in the new year.

I will admit I am shocked that the album opened "So low" (for his standards) but I do believe the rollout played a PART in it. His diss towards Trump did hurt quite a bit, and the content of the album as well I'm sure. But the fact that he didn't release the album the weekend of SNL was so mind boggling. And no music video. And no real single for radio.


October 10 - BET Freestyle is launched. Announce a new album.

October 13 - Drop song with Beyonce to announce the return

October 31 - Drop video with Beyonce

November 3 - Release first official with Ed Sheeran

November 10 - Drop the album

November 11 - Performance on SNL

November 19 - Performance on AMA

December 1 - Ed Sheeran "River" video

I think if we would've seen something like this, it would be done at least moderately better.

[garrettlen]

Maybe Eminem is just getting too old for the game? He's in his mid 40's now, that's getting up there for someone who still expects to make a big splash on the pop charts.

It's even worse for women, but men eventually get hit by the ageist bug as well.

[DJ General]

Dec 20, 2017 14:46:09 GMT -5 garrettlen said:

Maybe Eminem is just getting too old for the game? He's in his mid 40's now, that's getting up there for someone who still expects to make a big splash on the pop charts.

It's even worse for women, but men eventually get hit by the ageist bug as well.

Probably this as well. There are not many rappers who are in their 40s period. Let alone still getting pop play.

[Glove Slap]

Eminem's already done the equivalent of over 300k in the UK. This may be the first time he's done better in that market than at home with debuts.

[areyoureadytojump]

A surprise album:

hitsdailydouble.com/news&id=309844

...and the #3 spot is occupied by a surprise drop from Quavo and Travis Scott, the oddly titled Huncho Jack, Jack Huncho (Quality Control/Motown/Capitol-Grand Hustle/Cactus Jack/Epic). The 13-track collaborative set was teased and rumored to be happening by both artists for most of 2017, and boasts not only two of the world's top streaming artists but also a cover by the legendary Ralph Steadman, best known for his Hunter S. Thompson book covers.

[chartfreak]

Dec 22, 2017 11:03:13 GMT -5 areyoureadytojump said:

A surprise album:

hitsdailydouble.com/news&id=309844

...and the #3 spot is occupied by a surprise drop from Quavo and Travis Scott, the oddly titled Huncho Jack, Jack Huncho (Quality Control/Motown/Capitol-Grand Hustle/Cactus Jack/Epic). The 13-track collaborative set was teased and rumored to be happening by both artists for most of 2017, and boasts not only two of the world's top streaming artists but also a cover by the legendary Ralph Steadman, best known for his Hunter S. Thompson book covers.

So it will be #3 overall without hardly selling any actual copies?

[areyoureadytojump]

Looks like no regular chart updates from HITS the next 2 weeks:

hitsdailydouble.com/sales_plus_streaming
hitsdailydouble.com/building_album_chart

Hopefully they'll give us Top 20 charts like they did at Thanksgiving.

[Glove Slap]

Dec 20, 2017 19:06:06 GMT -5 Codex said:

Dec 20, 2017 17:05:35 GMT -5 Glove Slap said:

Eminem's already done the equivalent of over 300k in the UK. This may be the first time he's done better in that market than at home with debuts.

The Trump effect!

Or is Ed's power this large there? I know he's at an Adele level in the UK, could a feature on Em's album help this much?

It definitely didn't hurt. River is still #1 on Spotify, so it contributed towards the album. Ironically, it actually helped it hit #1 over Ed this week because Eminem was #2 on the sales chart. That said though, Ed's name alone isn't enough to give it the second biggest opening of the year which it got.

FWIW, Revival hit #1 in the UK with 132k (300k is platinum there, so it's around doing 440k in the US), which is around the same range or close to what MMLP2 (143k) and Recovery (139k) did, and a bit less than the 167k that Relapse did on their first weeks. Curtain Call and Encore were early releases that did 113k and 122k respectively over 2 days.

[tinawina]

Dec 20, 2017 14:46:09 GMT -5 garrettlen said:

Maybe Eminem is just getting too old for the game? He's in his mid 40's now, that's getting up there for someone who still expects to make a big splash on the pop charts.

It's even worse for women, but men eventually get hit by the ageist bug as well.

Probably. He's getting older, his rollout was weird, he doesn't even have a hit right now, the anti-Trump thing might have truned off a few fans and there are a crap ton of sucessful white male rappers out right now, so he doesn't even have that corner of the market to himself anymore.

I mean he's had an extended, glorious run and nothing last forever. Plus in this sales climate what he sold isn't even that horrible so I'm shedding no tears for Em at the moment. LOL

[areyoureadytojump]

Top 20 here:

hitsdailydouble.com/news&id=309848

[areyoureadytojump]

[deepston]

Taylor sold a ton this week! She has been consistently getting 100k SPS for 3 weeks now!

[Eloqueen™]

Yeah, hits had Taylor at 68-73k and she sold 93k in albums. Really good increase. Hopefully she can squeeze out one more good week before Janurary hits and the inevitable drop in sales across the board happens.

[onebuffalo]

Dec 22, 2017 17:29:46 GMT -5 Eloqueen™ said:

Yeah, hits had Taylor at 68-73k and she sold 93k in albums. Really good increase. Hopefully she can squeeze out one more good week before Janurary hits and the inevitable drop in sales across the board happens.

After the holidays, Taylor Swift should see double platinum. I forgot who said the following, but triple platinum will be hard to come by for Swift unless she puts out a killer single in 2018.

[Eloqueen™]

Dec 22, 2017 17:35:42 GMT -5 onebuffalo said:

Dec 22, 2017 17:29:46 GMT -5 Eloqueen™ said:

Yeah, hits had Taylor at 68-73k and she sold 93k in albums. Really good increase. Hopefully she can squeeze out one more good week before Janurary hits and the inevitable drop in sales across the board happens.

After the holidays, Taylor Swift should see double platinum. I forgot who said the following, but triple platinum will be hard to come by for Swift unless she puts out a killer single in 2018.

I think even without a smash 2.5 million is a foregone conclusion (it's at 1.8 right now). If she has one or two more decent-sized hits (top 10s) 3 million should be achievable. I see, best case scenario, Reputation ending up around 3.5 million unless she re-releases with a huge hit.

[onebuffalo]

Dec 22, 2017 17:40:14 GMT -5 Eloqueen™ said:

Dec 22, 2017 17:35:42 GMT -5 onebuffalo said:

After the holidays, Taylor Swift should see double platinum. I forgot who said the following, but triple platinum will be hard to come by for Swift unless she puts out a killer single in 2018.

I think even without a smash 2.5 million is a foregone conclusion (it's at 1.8 right now). If she has one or two more decent-sized hits (top 10s) 3 million should be achievable. I see, best case scenario, Reputation ending up around 3.5 million unless she re-releases with a huge hit.

I don't think Big Machine will re-release Reputation within six months of its release just to prop up sales. I hope you're right about the three million in sales (or SPS).

[Baby Yoda Hot100Fan]

^Assuming HDD's SPS numbers are right for this week,reputation would have just over 2.2 million in SPS and 1.8 million in pure sales, based on Oldbloke's numbers from UKMix. To note, it would have outsold the best pure seller from 2016 and in SPS, it would have surpassed More Life to become #3 in SPS for 2017 YTD.

Also, I just noticed Luv is Rage 2 with 550 sales for the week ...

[jughead]

Should we expect sales gains next week due to Xmas weekend or will sales decline?

[tinawina]

Dec 22, 2017 21:52:22 GMT -5 jughead said:

Should we expect sales gains next week due to Xmas weekend or will sales decline?

Big gains. Last Christmas shopping weekend + The Great ITunes Giftcard Redemption. Music and app downloads will be way up.

[nickd]

Dec 22, 2017 17:43:24 GMT -5 onebuffalo said:

Dec 22, 2017 17:40:14 GMT -5 Eloqueen™ said:

I think even without a smash 2.5 million is a foregone conclusion (it's at 1.8 right now). If she has one or two more decent-sized hits (top 10s) 3 million should be achievable. I see, best case scenario, Reputation ending up around 3.5 million unless she re-releases with a huge hit.

I don't think Big Machine will re-release Reputation within six months of its release just to prop up sales. I hope you're right about the three million in sales (or SPS).

3 million SPS for 2017+2018 should be easy I think, my prediction would be about 2.7 million pure sales and 4 million SPS by end of 2018, and 3.0 million pure sales and 5 million SPS by end of 2019.

[chartfreak]

Dec 22, 2017 22:15:42 GMT -5 tinawina said:

Dec 22, 2017 21:52:22 GMT -5 jughead said:

Should we expect sales gains next week due to Xmas weekend or will sales decline?

Big gains. Last Christmas shopping weekend + The Great ITunes Giftcard Redemption. Music and app downloads will be way up.

I wouldn't expect anything crazy considering Black Friday produced dismal results.