Carly Rae Jepsen - "Run Away With Me"

[Deleted]

Well this blows. :( But I agree with Glove Slap, Interscope probably put almost all of her budget in IRLY's basket, and botched it to the point that they can't recover. In part because it shouldn't have been the lead single, but also because they didn't go for the immediate blitz. I will never, ever understand why they waited three weeks after its digital and video release to send it for adds.

Likely, they pulled RAWM simply because they were hoping they could let the song slowly chug its way to a decent peak on its own, without having to put much of their own weight ($$$) into it - this does happen sometimes. But radio is currently just too competitive to realistically think that can happen right now. But if that is true, that there's no money for a more proper push, then that really does mean this was it. We're nearing the fourth quarter; radio isn't going to get any less competitive than what it is right now.

I'm not going to throw Scooter under the bus for any this, though. He (and publicist, whoever that is) have been SO on point. That's what makes the commercial failure here so profound - what a waste of well-executed strategy on her management's part.

[getonthebus]

Interscope is about to pour every single one of its dollars into Ellie this Fall. It sucks that an amazing album and single failed to hit correctly, and there were some major missteps along the entire campaign (starting with IRLY).

The current state of radio doesn't help. It's a mess.

[inclinations]

this is really sad.

[leonagwen]

The state of music is really bad right now.Artists like Tori Kelly, Little Mix,Hillary Duff and Carly Rae can't seem to get a big Usa hit in 2015.

[George]

Well, VEVO just certified "I Really Like You" with 100 million views!

[inclinations]

why would they just completely pull it though? dumb shit

[inclinations]

interscope has got some stupid promo mother fuckers or something is going on i dont buy this one hit wonder stigma these motherfucks are ducks

[skizzo]

"Sparks", "Run Away With You", "I'm Gonna Show You Crazy", damn my fav pop songs this year seem to be all getting the shove treatment

[Mikel Echarri]

Sept 4, 2015 13:19:26 GMT -5 inclinations said:

interscope has got some stupid promo mother f**kers or something is going on i dont buy this one hit wonder stigma these motherfucks are ducks

[kanimal]

Sept 4, 2015 13:18:06 GMT -5 inclinations said:

why would they just completely pull it though? dumb s**t

This song just wasn't happening..

You can blame Interscope for starting the era wrong.  You can blame for wasting the bigger push on a weaker song.  You can blame radio for having poor taste**.  But the writing was very clearly on the wall.  Radio was not reacting to this one, and the recent promo + album release did nothing to change that (interest actually faded on the heels of all that attention).  It had a negative bullet, and there was no sense of any momentum.

This got a chance.  It didn't get a long, sustained push, but it got a chance to prove it warranted such a push, and it failed.  With no reason for optimism and a TON of singles (Major Lazer, new Ellie, Maroon 5, Robin Thicke, new Selena, Years & Years, X Ambassadors) that have or will (save, perhaps, for Years & Years) resonate better, there was just no reason for Interscope keep pushing this.

If you need to complain about Interscope, you should focus on the label completely cancelling the push for Ryn Weaver's "Promises."  Weaver's debut single did BETTER than IRLY with considerably less promotion, and she has a cleaner slate.

**Edit: And America, since I don't believe this was selling or Shazaming well.

[mikolaj]

Sept 4, 2015 13:42:37 GMT -5 kanimal said:

Sept 4, 2015 13:18:06 GMT -5 inclinations said:

why would they just completely pull it though? dumb s**t

This song just wasn't happening..

You can blame Interscope for starting the era wrong.  You can blame for wasting the bigger push on a weaker song.  You can blame radio for having poor taste**.  But the writing was very clearly on the wall.  Radio was not reacting to this one, and the recent promo + album release did nothing to change that (interest actually faded on the heels of all that attention).  It had a negative bullet, and there was no sense of any momentum.

This got a chance.  It didn't get a long, sustained push, but it got a chance to prove it warranted such a push, and it failed.  With no reason for optimism and a TON of singles (Major Lazer, new Ellie, Maroon 5, Robin Thicke, new Selena, Years & Years, X Ambassadors) that have or will (save, perhaps, for Years & Years) resonate better, there was just no reason for Interscope keep pushing this.

If you need to complain about Interscope, you should focus on the label completely cancelling the push for Ryn Weaver's "Promises."  Weaver's debut single did BETTER than IRLY with considerably less promotion, and she has a cleaner slate.

**Edit: And America, since I don't believe this was selling or Shazaming well.

"Promises" wasn't exactly a great single choice anyway. Both "Pierre" and "The Fool" would've been much better choices. "Runaway," too, probably would've been better.

[inclinations]

idc about no promises i'm talkin bout trap queen carly

[kmbgs]

Sept 4, 2015 11:31:50 GMT -5 leonagwen said:

The state of music is really bad right now.Artists like Tori Kelly, Little Mix,Hillary Duff and Carly Rae can't seem to get a big Usa hit in 2015.

While I agree that the state of music is really bad, basically everyone you've mentioned has released shit material and is actually part of the problem imo

[missbehaving]

I love this song and her new music... but I must admit Carly lacks a certain spark. As a fan of her music I can't help but admit she seems a bit boring, the general public doesn't have interest in her.

[inclinations]

which really sucks cause this is such a great album, and it's just gonna go unheard to the majority of the public when there are tracks on here that should be blaring everywhere for months at a time.

[yuh yuh]

This song definitely deserves more success. I'm not a fan of Carly and I didn't like none of her previous singles, but Run Away With Me is amazing..

[George]

Glad to see it finally get added in San Diego, CA!

[Dylan :)]

The only good thing about this having been added by small stations and peaking with little spins, there is always a chance of a proper push, I guess. Wishful thinking

[Au$tin]

Sept 4, 2015 15:06:31 GMT -5 kmbgs said:

Sept 4, 2015 11:31:50 GMT -5 leonagwen said:

The state of music is really bad right now.Artists like Tori Kelly, Little Mix,Hillary Duff and Carly Rae can't seem to get a big Usa hit in 2015.

While I agree that the state of music is really bad, basically everyone you've mentioned has released s**t material and is actually part of the problem imo

Carly Rae's and Hilary Duff's albums were met with good reviews. Little Mix haven't released their album yet, but "Black Magic" also received favorable reviews. Tori Kelly's weren't rave, but they weren't bad either. Mostly what we all have said: decent material, great voice, though nothing exciting.

[Elusive Chanteuse]

I'm not sure what's happening right now. It looks like Interscope has completely pulled RAWM but yet, it seems like there is still some incentive of a push, possibly to the small stations? Someone tell me what's going on with this.

And, this appears to be doing well worldwide so I really hope that somehow, with the 1% chance it has in the US, that it'll eventually SMASH.

[jPHQ]

The song didn't even make a splash in her native Canada either. Maybe music these days doesn't have to rely on Billboard numbers for credibility. Narrowcasting and niche markets these days makes that possible.

[7am]

I don't quite get it. They are not bothering with the US market anymore for the whole era? Just like this?

Heard RAWM playing at an ice rink the other day. Sounded so good...

[alienated08]

The only way this could be a hit now is if Taylor Swift gives her a cosign or has her appear during her concert. The chances of her actually doing that are low, simply for the fact that this song is better than almost everything on 1989.

[SPRΞΞ]

Sept 12, 2015 23:30:17 GMT -5 alienated08 said:

The only way this could be a hit now is if Taylor Swift gives her a cosign or has her appear during her concert. The chances of her actually doing that are low, simply for the fact that this song is better than almost everything on 1989.

No it's not.

All of Taylor's singles, bar Bad Blood are better than this.

I wanna say RAWM is juvenile, and that's partially true. But there is a certain swagger to Taylor's singles that Carly does not possess.

[lyhom]

Sept 12, 2015 23:48:11 GMT -5 SPRΞΞ said:

Sept 12, 2015 23:30:17 GMT -5 alienated08 said:

The only way this could be a hit now is if Taylor Swift gives her a cosign or has her appear during her concert. The chances of her actually doing that are low, simply for the fact that this song is better than almost everything on 1989.

No it's not.

All of Taylor's singles, bar Bad Blood are better than this.

I wanna say RAWM is juvenile, and that's partially true. But there is a certain swagger to Taylor's singles that Carly does not possess.

[7am]

^ Agreed. Taylor's songwriting has a certain something that I sometimes feel "god's unfair" about. And her singing just makes it even better.

On the other hand, this song is so, so much better than IILY and had it been the lead single, it might have been a hit and then Carly might get to appear on the 1989 tour (but not the other way around i don't think. :'(

[Deleted]

Sept 12, 2015 23:48:11 GMT -5 SPRΞΞ said:

I wanna say RAWM is juvenile, and that's partially true. But there is a certain swagger to Taylor's singles that Carly does not possess.

I'll say it till I'm blue in the face but there's nothing wrong with the music Carly has released. That's the part that Carly got right and no one can take that from her. But she can't get people to care because she lacks star power. Meanwhile Taylor can get away with a Shake It Off (which is 100 times more juvenile than RAWM) or Bad Blood because she's Taylor and she commands attention in a way that few people will ever master. I say this as someone who still loves 1989 and finds it to be solid from beginning to end. Emotion is just as strong, although I don't feel a compelling need to say one is better than the other. They just have a different approach to their creation.

Few will ever admit it but I'm convinced that most mainstream fans care half as much about the music as they do about the person singing the music. For me this is frustrating because people are conflating the level of star power with the level of musical quality.

Regardless, I doubt Taylor would feel threatened by Carly's music in any way; there's just no reason for her to invite Carly on stage when they don't have the same manager or social circles in common. Carly is most closely associated with Taylor's bestie's ex-boyfriend, so on that alone I wouldn't hold my breath waiting for Taylor to call her maybe. It should also be pointed out that generally the people Taylor invites on stage already have hits or budding hits when Taylor calls them - she doesn't actually do these other singers huge favors by bringing them out. Taylor has a 60k crowd to entertain every night and she's not going to accomplish that by throwing a bone to songs that are virtually unheard of at the time. Little Mix is the closest Taylor has gotten to inviting an 'unknown' on stage, but Black Magic was already on the upswing by then.

[Zeebz]

It's such a shame that they pulled this. This is easily one of the best pop songs of the entire year (if not the best) and deserved to be a much bigger hit than it was.

[Dylan :)]

Go BBC Radio 1!

[maine]

See, the UK knows whats up. Why can't the US have nice things? :'(