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Post by Sounds from the Other Side on Aug 19, 2021 18:11:26 GMT -5
"Wild Side" is steady moving up the charts, and it's doing especially well at Urban. So they should not give up at all. What is annoying is the lack of promotion this song is getting. No live performances scheduled? Shes performing at the VMAs That's great! Hopefully she'll deliver a great performance.
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Post by Elusive Chanteuse on Aug 19, 2021 21:53:05 GMT -5
Ummm...based on Normani's recent tweets, she implied that she's not performing at the VMAs and that there's someone blocking her and RCA from doing anything...
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Au$tin
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Post by Au$tin on Aug 19, 2021 23:04:16 GMT -5
Ummm...based on Normani's recent tweets, she implied that she's not performing at the VMAs and that there's someone blocking her and RCA from doing anything... Implied? Lol
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leonagwen
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Post by leonagwen on Aug 19, 2021 23:23:25 GMT -5
The song is not on Spotify Today's Top hits this week.
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Post by itsatravesty on Aug 19, 2021 23:25:46 GMT -5
(Time for another single)
This has been the worst rollout.
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𝕡𝕙𝕖𝕖𝕓𝕤
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Post by 𝕡𝕙𝕖𝕖𝕓𝕤 on Aug 19, 2021 23:30:37 GMT -5
I thought I saw her name on the promo poster, maybe it was photoshopped
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Wavey✨️
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Post by Wavey✨️ on Aug 19, 2021 23:30:39 GMT -5
She already said in a recent interview another single is coming.
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leonagwen
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Post by leonagwen on Aug 19, 2021 23:38:13 GMT -5
(Time for another single) This has been the worst rollout. I'm a Camila fan and I'm kind of disappointed that Camila's single is only #17 on Today's Top hits but Jeez I feel for you Normani fans, no excuse for Normani's song not being in the top 50 on Today's Top hits. Her management and promotional team are not promoting her properly.
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Post by Choco on Aug 20, 2021 0:05:10 GMT -5
I feel like the VMAs are way too far anyways. Might as well use that for the new single.
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Post by Az Paynter on Aug 20, 2021 5:59:39 GMT -5
No, radio.
POP: 34 28 NORMANI Wild Side f/Cardi B 2021 1712 309 3.311
-13 Spins -42 Bullet -0.051 Audience
RHYTHMIC: 24 22 NORMANI Wild Side f/Cardi B 1736 1642 94 3.451
+22 Spins +16 Bullet +0.180 Audience
URBAN: 23 22 NORMANI Wild Side f/Cardi B 1825 1481 344 5.772
+51 Spins -1 Bullet +0.223 Audience
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Post by Sounds from the Other Side on Aug 20, 2021 6:44:18 GMT -5
Ummm...based on Normani's recent tweets, she implied that she's not performing at the VMAs and that there's someone blocking her and RCA from doing anything... Implied? Lol Her debut era is such a mess. It looks like they really don't care at this point.
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Post by itsatravesty on Aug 20, 2021 7:03:27 GMT -5
What I would do if I was her team going forward
1. Keep working this at urban and rhythmic. Its top 20 on Shazam, top 40s on Apple Music.
2. Release an upbeat single soon.
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Post by Sounds from the Other Side on Aug 20, 2021 7:18:33 GMT -5
Does she even need the VMAs anyway? Why doesn't she use social media to promote the song? She could record herself singing the song from home for instance, recording then uploading a dance choreography from home...
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Post by Maximillian on Aug 20, 2021 7:26:33 GMT -5
Does she even need the VMAs anyway? Why doesn't she use social media to promote the song? She could record herself singing the song from home for instance, recording then uploading a dance choreography from home... The VMAs would be great for her since she’s such a visual artist and incredible dancer. That reach / platform could bring in so much attention if she kills it, and she needs that buzz. Social media is great but take the free publicity where you can.
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Post by Mazo on Aug 20, 2021 7:28:56 GMT -5
Where is the performance? Weird.
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Post by Az Paynter on Aug 21, 2021 6:00:40 GMT -5
POP: 34 28 NORMANI Wild Side f/Cardi B 2031 1720 311 3.332
+10 Spins +2 Bullet +0.021 Audience
RHYTHMIC: 24 22 NORMANI Wild Side f/Cardi B 1754 1643 111 3.580
+18 Spins +17 Bullet +0.129 Audience
URBAN: 22 22 NORMANI Wild Side f/Cardi B 1847 1522 325 5.905
+22 Spins -19 Bullet +0.133 Audience
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Post by itsatravesty on Aug 21, 2021 9:52:38 GMT -5
Officially debuts on the AT40 countdown
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Post by Az Paynter on Aug 22, 2021 6:49:04 GMT -5
POP: 30 27 NORMANI Wild Side f/Cardi B 2039 1844 195 3.309
+8 Spins -116 Bullet -0.023 Audience
RHYTHMIC: 23 22 NORMANI Wild Side f/Cardi B 1799 1642 157 3.707
+45 Spins +46 Bullet +0.127 Audience
URBAN: 22 22 NORMANI Wild Side f/Cardi B 1909 1580 329 6.107
+62 Spins +4 Bullet +0.202 Audience
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Post by Sounds from the Other Side on Aug 22, 2021 9:21:55 GMT -5
Does she even need the VMAs anyway? Why doesn't she use social media to promote the song? She could record herself singing the song from home for instance, recording then uploading a dance choreography from home... The VMAs would be great for her since she’s such a visual artist and incredible dancer. That reach / platform could bring in so much attention if she kills it, and she needs that buzz. Social media is great but take the free publicity where you can.I agree but it looks like she might not be able to get a performance slot at the VMAs. I'm just wondering where are the live performances? She can't rely exclusively on big award shows. She's not THAT popular yet. I'm aware that she invested her own money into the music video but she also needs to prove her singing ability. For now it looks like she is just a visual artist and not a real singer.
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Post by Deleted on Aug 22, 2021 14:20:33 GMT -5
The VMAs would be great for her since she’s such a visual artist and incredible dancer. That reach / platform could bring in so much attention if she kills it, and she needs that buzz. Social media is great but take the free publicity where you can.I agree but it looks like she might not be able to get a performance slot at the VMAs. I'm just wondering where are the live performances? She can't rely exclusively on big award shows. She's not THAT popular yet. I'm aware that she invested her own money into the music video but she also needs to prove her singing ability. For now it looks like she is just a visual artist and not a real singer. Normani had at least two performances scheduled that also got cancelled. She said a few weeks back that there was supposed to be a performance on July 20 but 'unforeseen circumstances' got in the way. Her name briefly appeared on Fallon's website for an August 12 performance, then was removed. She said from the moment the song was released that there would be multiple performances, both late night and award shows, and Normani is not the kind of act who teases specific things without confirmation. So a large reason the fans are upset now is bc there's no other award show on the near horizon other than the VMAs, i.e. Mani would not have said 'award shows' unless she and the VMAs were already talking about her being there and it feels like someone was stringing her along just to snub her in the end. And mind you those are just the things we know about, who knows what else might have fallen through or been denied. It's becoming increasingly apparent that she and her team/label ARE trying to do all the things necessary to promote this song, big or small, but something or someone or several somethings and someones are getting in her way. I don't know where the frustrated/angry energy should be directed but I do know that it shouldn't be directed at her, RCA, Keep Cool, or even S10 right now. This is not their fault and I imagine they're even more pissed off than any fan is because their time, energy, and money is continually being wasted preparing and rehearsing for things that keep falling through at the last minute through no fault of their own. Now with that all said, I rarely come in here even to lurk because I value my blood pressure and my sanity. But something told me to pop in here to drop off a little and it looks like my instincts were right, because this song and its roll out is not a disaster! If people can't see how crazy it looked calling for a new single by the end of week THREE (and especially if you think throwing another single out real quick is supposed to magically avoid whatever you think is going wrong with WS) then I really don't know what else to say. Wild Side debuted top 15 with virtually no airplay points; as far as I'm concerned the song already won. But that also means a steep second week drop was inevitable because unfortunately the Hot 100 is reliant on airplay to soften drops and stabilize songs (put another way, contrast WS's drop from 14 to 45 with Skate's drop from 14 to 35, bc Skate had 3x the airplay with fewer streams). The Apple glitch was was an unpleasant hurdle, but after that the song stabilized and is now slowly but steadily rising on urban and rhythmic. I said right before WS was released that the biggest catch-22 for Normani would be picking a song that is not "too" r&b for CHR to support. At the moment it looks like she wasn't able to strike that balance. However, urban came through when I wasn't expecting it to, So IMO I don't really see a reason for all the gnashing of teeth. Nothing wrong with being a grower not a shower, likewise there is nothing wrong with finding a home on formats other than pop. And there's still time for her team to recover from all the scrapped performances and book something else in September that hopefully doesn't get sidelined. I almost get why teeth are being gnashed though. We're constantly hearing that Normani deserves, that she is super talented and that Normani supremacy is coming, and when she releases it's always this big initial moment because her fans show up loud and early. So when the 'supremacy' part doesn't happen on the chart side and we're inevitably reminded that she's not a BIG star yet it feels like a letdown. But this idea that everything is a "disaster" just because she doesn't have a pitch-perfect rollout that has her sailing into the top 10 everywhere by week three...we gotta let that go. This isn't just a Pulse problem, it's the same on basically every site I see. Stan culture has a really bad habit of setting really extreme zero-sum expectations on mainstream female artists instead of letting them grow gradually and/or be moderate B-list successes in peace, and I feel like with Normani this extremity is being multiplied ten-fold. It's absurd and I don't think people realize that their own impatience and 'giving up' on a song before it's even had a chance to get out the door is hurting WS more than anything Normani herself is or isn't doing. Not sure there's enough grass in the world I can give to help with that.
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Post by itsatravesty on Aug 22, 2021 15:21:02 GMT -5
Ready for the next single
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Post by Maximillian on Aug 22, 2021 18:07:56 GMT -5
As mentioned above, I wouldn’t be surprised if something out of Aaliyah‘s camp was stopping promo on this as a dispute. I could be wrong, but I vaguely remember Taylor Swift almost not being able to do her greatest hits medley because her former label and SB wouldn’t allow it. Perhaps a similar thing here?
Regardless this can’t be the expected result RCA wants. I still don’t think *this* was the right song to roll out (although I love it) as her hype single. But if this is flopping, take a page from Camila “Crying in the Club” and drop a mix tape with 5 new songs with 5 vibes. See what sticks. I know an album is looming but I might hold that a moment and test a few more sounds.
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Ty
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Post by Ty on Aug 22, 2021 19:53:30 GMT -5
I don't think the Aaliyah "sample" is the issue here. If anything, this song came out at a perfect time and created a lot of buzz for the OIAM re-release.
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Post by Wavey✨️ on Aug 22, 2021 21:42:20 GMT -5
Cyn-thi-aaaaaaaaaaaa👏🏾
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Post by Az Paynter on Aug 23, 2021 6:04:27 GMT -5
POP: 30 26 NORMANI Wild Side f/Cardi B 2044 1984 60 3.258
+5 Spins -135 Bullet -0.051 Audience
RHYTHMIC: 22 22 NORMANI Wild Side f/Cardi B 1827 1655 172 3.859
+28 Spins +15 Bullet +0.152 Audience
URBAN: 22 20 NORMANI Wild Side f/Cardi B 1959 1641 318 6.294
+50 Spins -11 Bullet +0.187 Audience
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Post by Az Paynter on Aug 24, 2021 5:57:57 GMT -5
POP: 30 27 NORMANI Wild Side f/Cardi B 2044 2016 28 3.284
= Spins -32 Bullet +0.026 Audience
RHYTHMIC: 23 23 NORMANI Wild Side f/Cardi B 1842 1661 181 3.983
+15 Spins +9 Bullet +0.124 Audience
URBAN: 22 22 NORMANI Wild Side f/Cardi B 1827 1655 172 3.859
+28 Spins +15 Bullet +0.152 Audience
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Post by upsidedown on Aug 24, 2021 8:24:49 GMT -5
She keeps going on and on about the VMAs but she's literally performed this nowhere else though? She hasn't done a lick of promotion since it came out. The only promo she's been doing is tweeting about the VMAs and talking about it interviews
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Post by divasummer on Aug 24, 2021 9:23:37 GMT -5
She keeps going on and on about the VMAs but she's literally performed this nowhere else though? She hasn't done a lick of promotion since it came out. The only promo she's been doing is tweeting about the VMAs and talking about it interviews Supposedly she had 2 promo performances booked and then cancelled.There’s a very lengthy post but very informative a couple above yours that may be able to explain things for you if the information is all true.
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Post by Choco on Aug 24, 2021 10:54:43 GMT -5
That's all cool but other than her fanbase no one cares. People need promo or airplay (or both) to get to know the song and her team is not delivering on either front. I can see why CHR is not in any rush to support it because of the song itself not being what CHR is playing right now, but the lack of promo is sad.
Camila's song has had a way worse start yet it's getting way more support. The fact that Wild Side can even compete with Camila when she has had two album eras already to get people to care about her just show how there's some demand for Normani that they're not properly taking advantage of (and how Camila's demand is probably fading).
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Post by collin on Aug 24, 2021 14:08:46 GMT -5
I really hope her promo blocks are not a powers-that-be sabotage situation but it does seem very fishy.
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