neel
New Member
Joined: February 2023
Posts: 495
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Post by neel on Jul 31, 2023 11:08:43 GMT -5
Why did so many European/Global hits in the 90s/2000s that were big across the globe reaching the Top 10 or #1 in nearly every country, either peaked so low on the US Billboard Hot 100 or completely missed the chart?
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Az Paynter
Diamond Member
On Dsico's Block List™
Joined: May 2005
Posts: 110,486
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Post by Az Paynter on Jul 31, 2023 14:23:06 GMT -5
Because this was before the rise of the internet age and the globalization of music. Back then, labels had to actively market their product to different territories in order for hits to go international; unlike now when everyone has access to everything because of YouTube and streaming services.
It was really easy for non-US hits to be region-locked if the labels just didn't bother to export their artists' work in other regions (Australia in particular was NOTORIOUS for this, in my experience).
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Post by After Minutes on Aug 1, 2023 6:19:27 GMT -5
It's still the case: while the big streaming hits are similar in Europe and the US (with rap somewhat weaker here and country music being nonexistent), the airplay hits are very different as far as I know, with a lot of music especially by euro producers getting big here but completely missing the states (Robin Schulz, David Guetta for example)
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