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Post by tico on Jan 22, 2005 23:57:02 GMT -5
Last year, Infinity dumped KQBT's rhythmic format for talk and Howard Stern and changed calls to KOYT. After seeing the errors of their ways, Infinity went back to rhythmic, this time as KXBT.
It's rather unusual for a large company in a large market to switch back to a previous format in such a short period of time.
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EvanJ
6x Platinum Member
Joined: September 2003
Posts: 6,371
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Post by EvanJ on Jan 23, 2005 11:09:23 GMT -5
In the ratings compared to five months ago, KOYT is down 3.4 shares and remaining CHR-Rhythmic KDHT is up 1.7.
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Post by reception on Jan 24, 2005 16:28:30 GMT -5
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EvanJ
6x Platinum Member
Joined: September 2003
Posts: 6,371
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Post by EvanJ on Jan 24, 2005 18:59:54 GMT -5
Are they going to get the KQBT call letters back? Golden eagle boy posted above that they are now KXBT.
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