Libra
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Post by Libra on Mar 17, 2014 19:05:41 GMT -5
Beyonce's track record on pop the last 5 years has been abysmal. Best Thing I Never Had is the only thing that even made a dent here between Sweet Dreams in '09 and this. So the fact that this will be a top 10 pop hit or close to it shows it's been well received on the format. Especially given how urban the song really is. This. Track records aside, the JT comparison still doesn't hold water since he's always been more Pop.
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#LisaRinna
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Post by #LisaRinna on Mar 18, 2014 7:24:56 GMT -5
Pop: 14 14 BEYONCÉ Drunk In Love f/Jay Z 6942 6550 +392 39.421
-4 Spins -196 Bullet -0.518 AI
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Post by Adonis the DemiGod! on Mar 18, 2014 7:55:34 GMT -5
Bey 's record label needs to stop with these 2009 marketing strategies. It's 2014. It's like they went with a 2014 marketing for Beys album then reverted back to 2009 for more tips on how to make more of her singles underperform at pop radio.
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Asylumer
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Post by Asylumer on Mar 18, 2014 8:18:36 GMT -5
IA. Sony is acting like a kicked puppy with Beyoncé's singles. It's like they're still shellshocked over the '4' era and are walking on eggshells when it comes to CHR/Pop. I want to see aggression. Don't labels have radio promotions departments anymore? I refuse to believe that they don't have anyone at the company who has enough clout to guarantee these songs airplay...I don't care how 'urban' and non poppy they might be. Beyoncé is a big enough name to warrant it. It's one of the MANY things I hate about the 2000s/2010s music scene. Seems like pre-millennium, this wouldn't have been as much of a problem.
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Ling-Ling
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Post by Ling-Ling on Mar 18, 2014 8:20:42 GMT -5
Ugh, I third that one, what the f**k are they waiting for? This song is clearly over and you have a huge buzzworthy single flying up multiple formats and ALREADY knocking on the door at Pop. Send "Partition" to pop already you idiots.
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Keelzit
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Post by Keelzit on Mar 18, 2014 10:07:12 GMT -5
XO and Partition are non-fators to Drunk In Love's not-as-good-as-expected pop performance as by the time this was sent XO was already on its way out and Partition is hardly getting any pop spins right now. Remember the first 2 Sasha Fierce singles? Both top 10 hits with the one of them writing its own history in pop culture. The only possible explanation is lack of promo which is true.
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Libra
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Post by Libra on Mar 18, 2014 12:30:59 GMT -5
I don't think the label can be entirely to blame, here. I mean, let's be real...do we think that Pop radio should really have to rely on basic promo before jumping on songs to play from this? There's been a number of buzzworthy factors in play since the album's surprise drop - sales, Grammy performance, this song going to #2 on the Hot 100, international success - and radio has also been completely ignoring them.
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sarah86
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Post by sarah86 on Mar 18, 2014 12:49:53 GMT -5
Drunk In Love is a hit song, it has been very successful for her. I do feel like it could have been much bigger had it been the only single released. Dual single release does not work, why doesn't Beyoncé see that? If this song was released to pop instead of XO, even if pop was slow to jump on it, it still would have gotten spins, just because it would have been the only option. I live in a smaller market, Tucson AZ, but this song was huge on our pop station. It's played so much here, that it has become the song that everyone complains about is played too often.
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Asylumer
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Post by Asylumer on Mar 18, 2014 13:23:29 GMT -5
I'll attest to pop radio giving it spins. Here in Michigan, DIL gets healthy airplay on the pop stations. It's tapering off on the urban stations that were playing it immediately, but the various remixes with Kanye and the rest are still getting decent play. I have no idea how it's being received throughout the rest of the country, but here it's been decently received at pop radio.
The morning after her album dropped, the pop station previewed every track and were talking about how they had been waiting on the album for months and the deejay further joked that every new single from Beyonce would mean one less Miley and Katy song that they would have to play (they also played "XO" enthusiastically for about a month.) That told me that pop radio would be more receptive to Beyonce if she and her label would tighten up on promotion.
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Post by sundaymorningguy on Mar 18, 2014 14:56:36 GMT -5
I'll attest to pop radio giving it spins. Here in Michigan, DIL gets healthy airplay on the pop stations. It's tapering off on the urban stations that were playing it immediately, but the various remixes with Kanye and the rest are still getting decent play. I have no idea how it's being received throughout the rest of the country, but here it's been decently received at pop radio. The morning after her album dropped, the pop station previewed every track and were talking about how they had been waiting on the album for months and the deejay further joked that every new single from Beyonce would mean one less Miley and Katy song that they would have to play (they also played "XO" enthusiastically for about a month.) That told me that pop radio would be more receptive to Beyonce if she and her label would tighten up on promotion. Some of you are acting like it is entirely on the record company. It seems to me like Beyonce has scaled back her appearances since her daughter has been born only making appearances where she deems most necessary or effective i.e. Grammys and Super Bowl. Your statement Chamber sounds like a cop out on radio's part. If they were waiting for Beyonce, then there is no reason why they shouldn't be playing her especially if her record company is sending a pop single to them. They got XO, and they did nothing with it. They were fully capable of switching over to Drunk In Love if they wanted to make the switch. Like I said, promotion isn't entirely in the hands of her record company if they can't get Beyonce to put in the appearances then why waste the expenses. I admit if she had stepped out and promoted it I am sure her sales for singles and album sales would be even better than they are (they aren't even bad), but it doesn't seem like that is what she wanted to do with this album. Her core formats Urban and Rhythmic are playing her, so that is all that really matters.
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Libra
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Post by Libra on Mar 18, 2014 15:08:13 GMT -5
Her core formats Urban and Rhythmic are playing her, so that is all that really matters. That's more-or-less what went down during the 4 era. Look how that turned out.
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Post by sundaymorningguy on Mar 18, 2014 15:19:52 GMT -5
Her core formats Urban and Rhythmic are playing her, so that is all that really matters. That's more-or-less what went down during the 4 era. Look how that turned out. But again, if Beyonce doesn't want to put in the appearances, then there is nothing her record company can do about that. As I said before, Beyonce has seemed to scale back her appearances to festivals, touring and key television moments. In the end, Beyonce is still selling more than those with more pop airplay than she has. I mean it isn't like Beyonce or her label aren't giving them pop singles, and pop radio does have a choice in the matter of playing what Urban and Rhythmic are playing if they don't like the single they have been given. It is time for pop to start taking some initiative if they want to actually play popular Beyonce songs and send a message to her record company about sending out one single at a time if they don't like the single they have been given.
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#LisaRinna
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Post by #LisaRinna on Mar 19, 2014 7:17:43 GMT -5
Pop: 14 13 BEYONCÉ Drunk In Love f/Jay Z 7012 6623 +389 39.349
+70 Spins -3 Bullet -0.072 AI
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Libra
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Post by Libra on Mar 19, 2014 15:11:26 GMT -5
But again, if Beyonce doesn't want to put in the appearances, then there is nothing her record company can do about that. As I said before, Beyonce has seemed to scale back her appearances to festivals, touring and key television moments. In the end, Beyonce is still selling more than those with more pop airplay than she has. I mean it isn't like Beyonce or her label aren't giving them pop singles, and pop radio does have a choice in the matter of playing what Urban and Rhythmic are playing if they don't like the single they have been given. It is time for pop to start taking some initiative if they want to actually play popular Beyonce songs and send a message to her record company about sending out one single at a time if they don't like the single they have been given. When there's as much industry buzz over Beyonce as there was when the album dropped and since...should she be obligated to do the most basic forms of promo to justify Pop radio playing her singles? I'm thinking no. Sure, it'd be nice that she does something - she doesn't even need to do a whole bunch of basic promo. But when the public are obviously making her album and songs into hits, it's Pop radio that looks bad when they end up not even playing said hit songs in the end. To be fair, it's still not a small feat in general to get up even this close to the Top 10 without formally being sent for adds. And I had to remind myself for a moment that this song hasn't even been in the Top 40 for a full 2 months yet. But I'm not going to fault Bey for not doing a whole bunch of basic promo when there's simply other factors that make up for it. I think in general we might be on the same page here or close to it, just saying things differently...but correct me if I'm wrong. :)
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Post by sundaymorningguy on Mar 19, 2014 15:50:33 GMT -5
But again, if Beyonce doesn't want to put in the appearances, then there is nothing her record company can do about that. As I said before, Beyonce has seemed to scale back her appearances to festivals, touring and key television moments. In the end, Beyonce is still selling more than those with more pop airplay than she has. I mean it isn't like Beyonce or her label aren't giving them pop singles, and pop radio does have a choice in the matter of playing what Urban and Rhythmic are playing if they don't like the single they have been given. It is time for pop to start taking some initiative if they want to actually play popular Beyonce songs and send a message to her record company about sending out one single at a time if they don't like the single they have been given. When there's as much industry buzz over Beyonce as there was when the album dropped and since...should she be obligated to do the most basic forms of promo to justify Pop radio playing her singles? I'm thinking no. Sure, it'd be nice that she does something - she doesn't even need to do a whole bunch of basic promo. But when the public are obviously making her album and songs into hits, it's Pop radio that looks bad when they end up not even playing said hit songs in the end. To be fair, it's still not a small feat in general to get up even this close to the Top 10 without formally being sent for adds. And I had to remind myself for a moment that this song hasn't even been in the Top 40 for a full 2 months yet. But I'm not going to fault Bey for not doing a whole bunch of basic promo when there's simply other factors that make up for it. I think in general we might be on the same page here or close to it, just saying things differently...but correct me if I'm wrong. :) I understand that, but they chose the pop single as XO. I would say if Beyonce didn't want that then she has enough clout to say hey I don't think so how about a single release here. It isn't like her record company ignored pop completely. Or maybe, her record company did want to release a single release, and Beyonce wanted to release dual singles who knows. I personally think a dual release is stupid, but it doesn't seem like anyone is caring about the peak of the songs more so about the overall sales of singles and albums. I see this release more as a sales oriented release and not a radio/Hot 100 peak oriented group which is smarter on the whole. I am not even saying Pop isn't stupid for not jumping on DIL when it hit, but again I think a lot of people ignore that this is a very Urban leaning album. I am not saying it doesn't have its pop moments, but first and foremost the formats that are going to respond well and quickly are Rhythmic and Urban. I do have to say Beyonce straddles that fine line where most everything is urban leaning with pop nuances. I think pop is a bit confused about what Beyonce is offering them/what to do with her since she isn't offering them what other pop staples are currently offering. I don't think it helps sending out 2 singles, but who knows what the overall strategy was with that. I suppose it was so those who like pop Beyonce are inclined to buy the album, and those who like urban Beyonce are inclined to buy the album. I don't know if the worry is if she does one or the other if she will risk alienation. Who knows the logic with record company marketing? I only bring up her not doing promo because if she isn't doing promo and her record company were to spend the money and she isn't willing to promote or step in where needed and it fails, then the record company spent money on something they didn't have to spend money on and in turn money they could have used to promote another potential project for another artist or spent in a more useful area for this album.
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tinawina
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Post by tinawina on Mar 19, 2014 19:07:03 GMT -5
I am not even saying Pop isn't stupid for not jumping on DIL when it hit, but again I think a lot of people ignore that this is a very Urban leaning album. I am not saying it doesn't have its pop moments, but first and foremost the formats that are going to respond well and quickly are Rhythmic and Urban. ist or spent in a more useful area for this album. Not only is that the truth, it's her second such album in a row. I don't think Beyonce is all that concerned with staying on top of pop radio anymore, she's interested in owning urban/uac/rhythmic and keeping up her presence in major world markets. She wants to fill stadiums and sell albums. She's not trying to rival Katy Perry et al with churning out pop smashes. This album only had 2 obvious pop songs on it and neither sound a whole lot like the rest of the album or a whole lot like the hottest trends on pop. I mean there will always be a track or two that is pop friendly on her projects but I don't know if we will ever see her openly court pop radio again. If they like what she sends fine, but I think she's working off a business model now that doesn't deem their participation necessary for success. Brand Beyonce is steering in a different direction.
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Post by Adonis the DemiGod! on Mar 19, 2014 19:09:51 GMT -5
I am not even saying Pop isn't stupid for not jumping on DIL when it hit, but again I think a lot of people ignore that this is a very Urban leaning album. I am not saying it doesn't have its pop moments, but first and foremost the formats that are going to respond well and quickly are Rhythmic and Urban. ist or spent in a more useful area for this album. Not only is that the truth, it's her second such album in a row. I don't think Beyonce is all that concerned with staying on top of pop radio anymore, she's interested in owning urban/uac/rhythmic and keeping up her presence in major world markets. She wants to fill stadiums and sell albums. She's not trying to rival Katy Perry et al with churning out pop smashes. This album only had 2 obvious pop songs on it and neither sound a whole lot like the rest of the album or a whole lot like the hottest trends on pop. I mean there will always be a track or two that is pop friendly on her projects but I don't know if we will ever see her openly court pop radio again. If they like what she sends fine, but I think she's working off a business model now that doesn't deem their participation necessary for success. Brand Beyonce is steering in a different direction. Which is why the two single strategy makes no sense.
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Post by sundaymorningguy on Mar 19, 2014 20:06:30 GMT -5
I think it makes sense when you listen to the album as a whole the dual single release, but to me that strategy should have been employed after the first two singles. Personally, I think they should have done the singles differently. The only song that I heard instantly on this album that I thought would work on all three major formats is Partition which I felt should have been the first single followed by Drunk In Love as the second single. If DIL didn't hit at pop, then throw out a Pretty Hurts or XO to them. I think the risk in putting out say a Pretty Hurts or a Mine is the rejection by a format. Urban wouldn't play Pretty Hurts without a good urban remix or pop wouldn't play a Mine without a reimagined pop mix. I think her record company is making sure they always have something playing on most radio formats even if they have to release two songs to keep the album selling.
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NeRD
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Post by NeRD on Mar 19, 2014 21:15:07 GMT -5
what's with those weird AI updates though :O Pop radio is disgusting. All about politics and who's licking their behinds more. But aren't that call out scores poor? That could be a reason for its stalling.
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tinawina
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Post by tinawina on Mar 19, 2014 21:58:39 GMT -5
Not only is that the truth, it's her second such album in a row. I don't think Beyonce is all that concerned with staying on top of pop radio anymore, she's interested in owning urban/uac/rhythmic and keeping up her presence in major world markets. She wants to fill stadiums and sell albums. She's not trying to rival Katy Perry et al with churning out pop smashes. This album only had 2 obvious pop songs on it and neither sound a whole lot like the rest of the album or a whole lot like the hottest trends on pop. I mean there will always be a track or two that is pop friendly on her projects but I don't know if we will ever see her openly court pop radio again. If they like what she sends fine, but I think she's working off a business model now that doesn't deem their participation necessary for success. Brand Beyonce is steering in a different direction. Which is why the two single strategy makes no sense. Nah I think it did. DIL is a very urban song at a time when not a lot of urban songs not by a rapper cross over to pop. Plus pop did not play any of her R&B songs last time. I don't think it made any sense to assume pop would play any urban hit she had this time, even if it was huge on that format, when they didn't do it for 4. They had a couple of pop options on the record and videos were already made. It wasn't costing them much of anything to release a song to pop that conventional wisdom dictated they might actually play. She's had a good history with Ryan Tedder on pop plus he was on a roll at the time. Why not? It's logical. I don't think they excpected DIL to take off as strongly as it did and XO to crash as much as it did. Looking back how could they know? XO has done well elsewhere. I also think (and this is hard to prove) that there is a growing mainstream Beyonce backlash happening, and that she's just going to have issues smashing on that format for a while.
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Post by Adonis the DemiGod! on Mar 20, 2014 1:00:34 GMT -5
Which is why the two single strategy makes no sense. Nah I think it did. DIL is a very urban song at a time when not a lot of urban songs not by a rapper cross over to pop. Plus pop did not play any of her R&B songs last time. I don't think it made any sense to assume pop would play any urban hit she had this time, even if it was huge on that format, when they didn't do it for 4. They had a couple of pop options on the record and videos were already made. It wasn't costing them much of anything to release a song to pop that conventional wisdom dictated they might actually play. She's had a good history with Ryan Tedder on pop plus he was on a roll at the time. Why not? It's logical. I don't think they excpected DIL to take off as strongly as it did and XO to crash as much as it did. Looking back how could they know? XO has done well elsewhere. I also think (and this is hard to prove) that there is a growing mainstream Beyonce backlash happening, and that she's just going to have issues smashing on that format for a while. If you dont care that much, give pop what you want to give them and live with the consequences. Releasing XO because no one thought DIL would do good at pop didn't make sense. Lets face it no matter what she released first was going to be completely ignored by Pop radio given that she sold over a million copies in a 7 day period and DOMINATED the christmas holiday season. It does feel like there is some mainstream pop backlash under the surface...its very subtle but I feel it. I think DIL overcame that to some extent TBQH. My friends who claimed they hated Beyonce now all the sudden quote DIL on the regular.
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#LisaRinna
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Post by #LisaRinna on Mar 20, 2014 7:21:17 GMT -5
Pop radio is disgusting. All about politics and who's licking their behinds more. But aren't that call out scores poor? That could be a reason for its stalling. They aren't poor and as has been said, songs with worse sales and callout have made the top 10.
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#LisaRinna
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Post by #LisaRinna on Mar 20, 2014 7:42:56 GMT -5
Pop: 13 12 BEYONCÉ Drunk In Love f/Jay Z 7069 6687 +382 39.487
+57 Spins -7 Bullet +0.138 AI
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Post by H-Town Vicious on Mar 20, 2014 17:19:07 GMT -5
I wish this could snag one week at #10.
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#LisaRinna
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Post by #LisaRinna on Mar 21, 2014 6:49:50 GMT -5
Pop: 13 12 BEYONCÉ Drunk In Love f/Jay Z 7056 6744 +312 39.513
-13 Spins -70 Bullet +0.026 AI
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Post by Adonis the DemiGod! on Mar 21, 2014 17:31:38 GMT -5
Ahhhh a dead single.
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Libra
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Post by Libra on Mar 21, 2014 20:01:24 GMT -5
I dunno about that, there were a few sudden negatives today.
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#LisaRinna
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Post by #LisaRinna on Mar 22, 2014 7:14:47 GMT -5
Pop: 13 13 BEYONCÉ Drunk In Love f/Jay Z 7095 6792 +303 39.857
+39 Spins -9 Bullet +0.344 AI
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#LisaRinna
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Post by #LisaRinna on Mar 23, 2014 7:07:36 GMT -5
Pop: 13 13 BEYONCÉ Drunk In Love f/Jay Z 7003 6906 +97 39.594
-92 Spins -206 Bullet -0.263 AI
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Post by josh on Mar 23, 2014 10:33:09 GMT -5
Send "Partition" nowwwwwww
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