HolidayGuy
Diamond Member
Joined: December 2003
Posts: 33,884
|
Post by HolidayGuy on Dec 13, 2013 11:22:08 GMT -5
Well, such a showing surely would put to rest any conversation or debate about lack of promo affecting a superstar act's commercial potential/opening sales.
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 11:23:55 GMT -5
The buzz created with the 'surprise' turns out to be better promo than a standard release.
I would not be surprised if we see more of this in the future
|
|
Jay D83
4x Platinum Member
Joined: June 2006
Posts: 4,505
|
Post by Jay D83 on Dec 13, 2013 11:24:52 GMT -5
OH MY GOD!! 80K in THREE HOURS?!?! WOW!
|
|
|
Post by areyoureadytojump on Dec 13, 2013 11:25:38 GMT -5
Her fans have been clamoring for new music all year.
|
|
|
Post by Rocky on Dec 13, 2013 11:25:50 GMT -5
The buzz created with the 'surprise' turns out to be better promo than a standard release. I would not be surprised if we see more of this in the future It won't be a surprise anymore, lmao.
|
|
|
Post by areyoureadytojump on Dec 13, 2013 11:29:03 GMT -5
The buzz created with the 'surprise' turns out to be better promo than a standard release. I would not be surprised if we see more of this in the future I guess it didn't take much time for Bouncey's fans to find out she has a new album. 80k is amazing. It'll be interesting to see if it slows down or picks up. We now have 2 unusual album campaigns: Garth: cd only release at one retailer. Bouncey: digital only release at one retailer
|
|
DJ General
5x Platinum Member
Dupe
Joined: March 2010
Posts: 5,932
|
Post by DJ General on Dec 13, 2013 11:30:02 GMT -5
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 11:30:18 GMT -5
If Rihanna or Katy Perry or some other big name act all of a sudden placed an album on itunes with the same banner ads, people would buy it sight unseen as well.
This tactic would not work for everyone though
|
|
DJ General
5x Platinum Member
Dupe
Joined: March 2010
Posts: 5,932
|
Post by DJ General on Dec 13, 2013 11:31:42 GMT -5
If Rihanna or Katy Perry or some other big name act all of a sudden placed an album on itunes with the same banner ads, people would buy it sight unseen as well. This tactic would not work for everyone though Of course it would work. But no one is as brave enough to do it like Beyonce. :) BOW DOWN BITCHES.
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 11:32:11 GMT -5
It REPORTEDLY sold 80k in 3 hours. I don't buy that. No.
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 11:33:56 GMT -5
It REPORTEDLY sold 80k in 3 hours. I don't buy that. No. I did. It cost me $15.99 ;)
|
|
DJ General
5x Platinum Member
Dupe
Joined: March 2010
Posts: 5,932
|
Post by DJ General on Dec 13, 2013 11:33:58 GMT -5
It REPORTEDLY sold 80k in 3 hours. I don't buy that. No. No one cares what you buy or not. There is no reason to believe that a surprise album from one of the worlds biggest artists couldn't move 80,000 copies in 3 hours especially when EVERY media site was blogging about it and every celebrity was tweeting about it. Millions upon millions of people knew about the album last night.
|
|
Jay D83
4x Platinum Member
Joined: June 2006
Posts: 4,505
|
Post by Jay D83 on Dec 13, 2013 11:35:04 GMT -5
It REPORTEDLY sold 80k in 3 hours. I don't buy that. No. I did. It cost me $15.99 ;) Exactly, and I've NEVER bought ANYTHING off iTunes. I didn't even hesitate.
|
|
SuperTrouper
Platinum Member
Joined: April 2009
Posts: 1,841
|
Post by SuperTrouper on Dec 13, 2013 11:35:11 GMT -5
Well, such a showing surely would put to rest any conversation or debate about lack of promo affecting a superstar act's commercial potential/opening sales. This whole stunt was MAJOR promo.
|
|
badrobot
3x Platinum Member
Joined: November 2006
Posts: 3,352
|
Post by badrobot on Dec 13, 2013 11:42:31 GMT -5
This accomplished a bunch of things:
-Prevented leaks -- honestly my friends often send me whole albums before they come out without me even asking, and then it feels dumb to buy the album when I already have all the music -- I think this is a fairly common thing for anticipated releases -Prevented sample-and-taste -- people didn't spend forever talking about whether it was any good based on snippets and buzz singles because we just had the whole thing -Made people feel like they'd be out of the loop if they didn't buy it right away -Met pent-up demand immediately -- people have been waiting for her next album for quite some time
I don't know if other artists would've had the same response. This was a perfect storm, and brilliant. I just kinda wish it happened earlier in the week for chart purposes.
|
|
Wavey✨️
Moderator
Look...
Positive Vibes🙏🏾❤
Joined: August 2006
Posts: 42,895
Pronouns: He/Him
Staff
|
Post by Wavey✨️ on Dec 13, 2013 11:43:01 GMT -5
Lol @ areyoureadytojump.
|
|
|
Post by areyoureadytojump on Dec 13, 2013 11:49:27 GMT -5
^Is it my "Bouncey" nickname?
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 11:49:48 GMT -5
hahahahahahahaha. Yesssss 80k in 3 hours. Ahhahahaha. Yesssssss!
But nooooo beyonce is overrrrrr.
|
|
hitseeker.
Diamond Member
The Energizer Bunny
Joined: April 2007
Posts: 17,126
|
Post by hitseeker. on Dec 13, 2013 11:50:29 GMT -5
Wow Beyoncé showing the gurls how it's done, stealh-releasing an album and possibly debuting at #1! And 80k sold in 3 hours, wow! Amazing marketing strategy!
|
|
Wavey✨️
Moderator
Look...
Positive Vibes🙏🏾❤
Joined: August 2006
Posts: 42,895
Pronouns: He/Him
Staff
|
Post by Wavey✨️ on Dec 13, 2013 11:52:33 GMT -5
^Is it my "Bouncey" nickname? Yes, Jumpy.
|
|
badrobot
3x Platinum Member
Joined: November 2006
Posts: 3,352
|
Post by badrobot on Dec 13, 2013 11:55:04 GMT -5
I remember my Dad trying to pronounce her name: "Bee-Ounce"
Yes, Dad. Nailed it.
|
|
shayonce
2x Platinum Member
Joined: October 2008
Posts: 2,199
|
Post by shayonce on Dec 13, 2013 11:56:58 GMT -5
#1 and #2(clean version) on itunes. clean version going up!
|
|
|
Post by GivesYouHell on Dec 13, 2013 11:58:41 GMT -5
LMAO Only Beyonce could release an album out of nowhere and sell 80K in 3 fricken hours.
LEGEND!
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 12:06:02 GMT -5
Unbelievable... Very clever move. Beyonce is a smart business woman. Looked at most of the videos... What to say but amazing!
|
|
Oprah
9x Platinum Member
Joined: August 2008
Posts: 9,064
|
Post by Oprah on Dec 13, 2013 12:08:07 GMT -5
I remember my Dad trying to pronounce her name: "Bee-Ounce" Yes, Dad. Nailed it. Is you dad the lady at the beginning of Haunted??
|
|
jenglisbe
Diamond Member
Joined: January 2005
Posts: 34,584
|
Post by jenglisbe on Dec 13, 2013 12:12:37 GMT -5
The buzz created with the 'surprise' turns out to be better promo than a standard release. I would not be surprised if we see more of this in the future Well, the surprise element would be gone so any future ones wouldn't get as much press from it. Also, it remains to be seen if this helps the album in the long run. If it has a high debut and then falls fast because of a lack of anything to sell it, it won't be seen as a good strategy overall.
|
|
Deleted
Joined: January 1970
Posts: 0
|
Post by Deleted on Dec 13, 2013 12:32:31 GMT -5
Beyoncé is a LEGEND. There is no competition.
|
|
colson
Diamond Member
Joined: February 2006
Posts: 17,583
|
Post by colson on Dec 13, 2013 12:35:18 GMT -5
^I stated that several days ago in the other thread when someone was complaining that there aren't any legends in the past 13 years. The one name that immediately came to my mind was Beyonce. She's the first choice out of several.
|
|
Duca
3x Platinum Member
Joined: January 2013
Posts: 3,137
|
Post by Duca on Dec 13, 2013 12:38:31 GMT -5
KILLER BEY: It remains to be seen whether Beyoncé has just “changed the game,” as some are asserting, but she’s definitely changed the look of next week’s sales chart. At this point, we’re projecting 200k+ for the album’s first three days of availability, enough to push Garth Brooks to #2. Can she hit 300k? (12/13a)
|
|
franklin
9x Platinum Member
Joined: April 2010
Posts: 9,635
|
Post by franklin on Dec 13, 2013 12:47:02 GMT -5
ugh I want to say fuck this bitch but I can't. WERK GIRL!!!
|
|