taylor
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Post by taylor on Dec 8, 2020 18:59:19 GMT -5
I really think her team is only continuing to promote this to keep her name out there until the new year. I don't see them sticking with this much longer after then. It's crazy her worst performing song will be following her most successful song. If the reason country is resistant to play this is because it has "hell" in the title, I wonder why it looks like they are supporting Eric's new song which has "hell" in the title as well. Eric Church is a man; Maren Morris is a woman. There's your answer.
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gardyfan
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Post by gardyfan on Dec 8, 2020 19:09:16 GMT -5
I really think her team is only continuing to promote this to keep her name out there until the new year. I don't see them sticking with this much longer after then. It's crazy her worst performing song will be following her most successful song. If the reason country is resistant to play this is because it has "hell" in the title, I wonder why it looks like they are supporting Eric's new song which has "hell" in the title as well. Eric Church is a man; Maren Morris is a woman. There's your answer. But Dierks put out "What The Hell Did I Say" and that flopped.
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raylatch98
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Post by raylatch98 on Dec 8, 2020 19:13:27 GMT -5
I do think this song failing so much more compared to Eric Church "Hell Of A View" is a bit more than simply Maren Morris is a woman and Eric Church is a dude. For one thing Eric Church's song is from an album that is yet to be released, not to mention that song has had a consistent amount of buzz. Where as much as I like this song, this song has had pretty low amount of buzz from the jump, is from an album that was released close to 2 years ago, and this song was following a huge hit in "The Bones" which was always gonna be the song radio was more inclined to play where as Eric Church's song is following 2 songs that didn't even crack the Top 10 ("Monsters" and "Stick That In Your Country Song").
I mean gender could definitely play a role but I don't think it is as black and white as it may seem on the surface.
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taylor
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Post by taylor on Dec 8, 2020 19:13:44 GMT -5
Eric Church is a man; Maren Morris is a woman. There's your answer. But Dierks put out "What The Hell Did I Say" and that flopped. Back in 2017, and even in 2017 the sexism was nowhere near as blatant as it was in 2018-19, and has been in 2020 but not as bad. Eric does also have the advantage of "Hell of a View" being a genuinely good song. TH&B is good too, but in fairness hasn't been moving the needle as much as other songs from the album have.
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bboat11
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Post by bboat11 on Dec 8, 2020 19:14:08 GMT -5
I think there is a more complex assessment to be made here beyond just sexism regarding the use of "Hell" though. I mean, Dierks' "What The Hell Did I Say" struggled plenty during its flop-run on the charts just a couple years ago, and he's a man. I think to a certain extent, "To Hell & Back" would be performing better if it was sonically something people wanted to hear on the radio. Sexism might play a role in the sense that female artists always have to work harder to get played on the radio, but I think it's got to be held back by research, or streaming, or recurrent play for "The Bones", or Maren giving birth and not being able to actively promote the single, or something in addition to just plain sexism. Edit: Lmao I see "What The Hell Did I Say" already had a whole conversation since I started typing this post
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raylatch98
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Post by raylatch98 on Dec 8, 2020 19:24:35 GMT -5
But Dierks put out "What The Hell Did I Say" and that flopped. Back in 2017, and even in 2017 the sexism was nowhere near as blatant as it was in 2018-19, and has been in 2020 but not as bad. Eric does also have the advantage of "Hell of a View" being a genuinely good song. TH&B is good too, but in fairness hasn't been moving the needle as much as other songs from the album have. I mean country music sexism has existed for a long time (in 2017 Carly Pearce and Lauren Alaina were the only women to hit #1 on Billboard with solo singles with Maren Morris getting it on a collab and Carrie Underwood getting 2 Mediabase only #1s). Country music has always had the occasional good (by their standards) year of country music (2016, 2020, arguably 2019 too a certain extent). Like I said before I do think gender could play a role but this song has not been moving the needle, has been competing with the recurrent airplay of "The Bones" and while it is a good song it does stand out a bit on country radio beyond the hell word drop.
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.indulgecountry
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Post by .indulgecountry on Dec 9, 2020 0:27:59 GMT -5
This is floundering way worse than it should based on how big "The Bones" was for her and also just generally-speaking Maren's current status in country music. That said, "To Hell & Back" remains a terrible single choice (this has been said since the get-go and routinely brought up throughout its chart run) that did not move the needle. The way this has been performing on iTunes vs. how "The Bones" did on iTunes says it all, honestly. This was a dud that radio (and the general public judging by the minimal interest) did not want, so they more or less just opted to keep spinning her last hit since it was such a big success. She would've for sure had another hit with something like "All My Favorite People" or "The Feels" or "A Song for Everything," even if recurrent play for "The Bones" slowed the chart run. Summing it up purely to 'woman singing a song with hell in the title' is just intellectually dishonest, lol.
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jab820
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Post by jab820 on Dec 9, 2020 1:35:08 GMT -5
And when it's all said and done, pushing TH&B did not hurt Maren's career whatsoever. Sure, it would've been nice to have another #1 (or two #1s) by now, but she still had the biggest year of her career regardless.
Not to mention this beautiful song will always be the song she was promoting during the birth of her first child. Pretty special!
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someguy
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Post by someguy on Dec 12, 2020 1:50:53 GMT -5
They wasted so much time on this. I wish the label had realized this wasn't going to do anything much back when we did (ie. basically on release) and sent out something else instead. There is no reason why Maren's third single had to flounder like this, considering the material available on her album.
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🌺CountryLineDancer
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Post by 🌺CountryLineDancer on Dec 12, 2020 2:45:58 GMT -5
Looking forward to bidding this song a farewell, and hope she will try 1 more song from GIRL before moving one. Several songs are too good not to be released as radio singles. This song would be remembered as an example of huge flop due to releasing a song with weak chorus and little popularity as a radio single, even though the song itself is not bad at all.
Other candidates for worst single of the year are Happy Does God Whispered Your Name Be A Light The Other Girl Fire't Up (the winner for sure)
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raylatch98
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Post by raylatch98 on Dec 12, 2020 9:36:10 GMT -5
Looking forward to bidding this song a farewell, and hope she will try 1 more song from GIRL before moving one. Several songs are too good not to be released as radio singles. This song would be remembered as an example of huge flop due to releasing a song with weak chorus and little popularity as a radio single, even though the song itself is not bad at all. Other candidates for worst single of the year are Happy Does God Whispered Your Name Be A Light The Other Girl Fire't Up (the winner for sure) With how long this song has been on the chart/been promoted and how long this album era has been (next month marks the 2 year anniversary of this album era starting with the release of "Girl") I imagine this will be the last single from the album.
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austin
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Post by austin on Dec 12, 2020 10:03:56 GMT -5
Yeah, the issue here isn't that the song itself is bad (it isn't my favorite but it is a fine song) it's that it is a really bad song for country radio. I think she will have a new era coming by Q2, so a lead single in February sounds about right IMO.
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jab820
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Post by jab820 on Dec 12, 2020 12:39:45 GMT -5
Yeah, the issue here isn't that the song itself is bad (it isn't my favorite but it is a fine song) it's that it is a really bad song for country radio. I think she will have a new era coming by Q2, so a lead single in February sounds about right IMO. I think it's a really bad song for country radio as the third midtempo in a row. If the previous singles were, say, All My Favorite People and The Feels, this wouldn't be a bad single choice....clearly not the best, but its demise is mostly to do with its low commercial success + tempo. I agree a new era is probably coming, but it's so sad to see 3 glaringly smash hits remain album tracks and not get the attention they deserved.
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.indulgecountry
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Post by .indulgecountry on Dec 12, 2020 17:06:01 GMT -5
At this point I am 100% on board with new music even though there's hit potential still left on the album. This just sucked all the life out of the era though and it really feels like it would be a step backwards if she went back to Girl, even if the 4th single were something like "All My Favorite People" and turned into a hit. I'm ready for her to strike with something fresh and new next year.
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Post by Elusive Chanteuse on Dec 18, 2020 11:12:20 GMT -5
I am almost certain that To Hell & Back is going recurrent this Sunday. And may I say...good riddance! (Unless the chart is already frozen)
It has been unbulleted and also lost points consecutively for the past two Sundays. So, To Hell & Back will be going away for good if it continues to the trajectory of losing spins and audience, as well as if it remains unbulleted. Taylor Swift’s Betty went recurrent last Sunday because of this very reason.
However, if TH&B barely clinches on because of the freeze...I have no doubt that it'll go recurrent immediately when the freeze ends in mid-January. It has literally zero steam and as of today, is currently the worst testing song as well.
Absolutely the worst single choice they could’ve made when they had All My Favorite People and The Feels waiting to smash.
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Troublemaker
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Post by Troublemaker on Dec 20, 2020 13:26:15 GMT -5
https://www.instagram.com/p/CI9HXhtsbyr So she's already working on her next album just like many of us suspected. It would be interesting to see if a new single from her third album is ready to go or they'll send something again from GIRL...
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jab820
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Post by jab820 on Dec 20, 2020 16:50:02 GMT -5
"Working on my third record" makes it seem more like they're going to push a 4th single and then a lead right after that one peaks, similar to what happened with "Rich" followed by "GIRL".
It's safe to say whatever comes next, if it's from GIRL and as long as it's one of the super obvious single choices, it should rise pretty quickly.
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gardyfan
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Post by gardyfan on Dec 20, 2020 17:48:18 GMT -5
I won't be surprised if she moves on. I would say the same for many artists since I'm sure many have written a lot of songs during the pandemic. Couls also see more of these "deluxe" versions continue to happen for that reason.
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Post by Elusive Chanteuse on Dec 20, 2020 21:59:00 GMT -5
Rejoice, To Hell & Back is finally sent recurrent!
What a colossal flop, and a gigantic mistake as a single choice this was.
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zdm1998
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Post by zdm1998 on Dec 21, 2020 17:45:50 GMT -5
The more that I think about it the more I could see them opting for a fourth single from GIRL in order to plan for the third album more. Much like how Hero didn’t have to have a fourth single and could have ended at ICUALS, but opted to throw “Rich” out there to further plan for GIRL. Even though this flopped pretty bad, I think “The Bones” was big enough to ensure a successful fourth single. The Feels or All My Favorite People is their best bets (would say ASFE as well, but that would have them at 4 ballads in a row).
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thewp
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Post by thewp on Dec 21, 2020 19:42:36 GMT -5
The more that I think about it the more I could see them opting for a fourth single from GIRL in order to plan for the third album more. Much like how Hero didn’t have to have a fourth single and could have ended at ICUALS, but opted to throw “Rich” out there to further plan for GIRL. Even though this flopped pretty bad, I think “The Bones” was big enough to ensure a successful fourth single. The Feels or All My Favorite People is their best bets (would say ASFE as well, but that would have them at 4 ballads in a row). Crazy how much time they wasted when they could have pivoted like Kelsea did after the Other Girl was showing flip page signs.
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Post by Elusive Chanteuse on Dec 23, 2020 10:17:59 GMT -5
Maren responded to a fan on Twitter yesterday saying the next single has not been chosen yet. But she did mention that exciting things are coming in 2021.
I assume this means they are not going to do a fourth single but instead go forward with the next album. However, we probably shouldn’t expect the lead single next month or two since they haven’t picked anything.
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