Taylor Swift feat. Post Malone - "Fortnight"

[Choco]

Not gonna lie it's what it deserves lol.

[Az Paynter]

Damnit radio you were so close, you had one job!

7 13 TAYLOR SWIFT Fortnight f/Post Malone 7679 12164 -4485 14.995

-975 Spins
-708 Bullet
-2.220 Audience

Still nothing in history with a regular single-day four-digit spin loss.

[musiclife]

Me to Fortnight: I hope you're okay, but you're the reason. 💔

[Enigma.]

The drop on H100 will be dramatic.

[chickythelittlechicken]

The majority of it's points came from streaming; I'm pretty sure it won't fall too hard

[Dylan :)]

Hot 100 run:
1-1-4-8-10-11-12-13-13-17-15-16

I'm surprised how poor its Hot 100 run was, relatively speaking. In comparison, here is the run of We Can't Be Friends
1-3-10-9-8-8-33*-19-14-13-15-15-17-18-19-23-26-24

*11 without the Taylor album bomb

[irice22]

Damn radio was starving for single #2

[👑 Eloquent ™]

Jul 21, 2024 11:18:34 GMT -5 Dylan :) said:

Hot 100 run:
1-1-4-8-10-11-12-13-13-17-15-16

I'm surprised how poor its Hot 100 run was, relatively speaking. In comparison, here is the run of We Can't Be Friends
1-3-10-9-8-8-33*-19-14-13-15-15-17-18-19-23-26-24

*11 without the Taylor album bomb

I think it's about exactly what I'd expect with its similarities to "We Can't Be Friends". "Fortnight" was never some huge, runaway smash like "Anti-Hero", just a moderate hit, which is I'd say exactly what the chart run indicates and what most would say about it? It's nowhere near "Anti-Hero", but I'd argue it's more successful than say "Willow". It looks right to me unless I'm missing something? lol

[Enigma.]

Jul 21, 2024 11:08:50 GMT -5 chickythelittlechicken said:

The majority of it's points came from streaming; I'm pretty sure it won't fall too hard

it was #20 on streaming songs last week (according to HDD) so I would expect it to exit top 20 on Hot 100 with the airplay decrease.

[Dylan :)]

Jul 21, 2024 12:22:55 GMT -5 👑 Eloquent ™ said:

Jul 21, 2024 11:18:34 GMT -5 Dylan :) said:

Hot 100 run:
1-1-4-8-10-11-12-13-13-17-15-16

I'm surprised how poor its Hot 100 run was, relatively speaking. In comparison, here is the run of We Can't Be Friends
1-3-10-9-8-8-33*-19-14-13-15-15-17-18-19-23-26-24

*11 without the Taylor album bomb

I think it's about exactly what I'd expect with its similarities to "We Can't Be Friends". "Fortnight" was never some huge, runaway smash like "Anti-Hero", just a moderate hit, which is I'd say exactly what the chart run indicates and what most would say about it? It's nowhere near "Anti-Hero", but I'd argue it's more successful than say "Willow". It looks right to me unless I'm missing something? lol

Idk, the biggest artist in the world struggling to keep a pop-leaning song with a big feature in the top 10 is weird to me. Taylor is just fine and I feel she’s always been more of an albums artist than singles, but I’m still disappointed. Especially with how poorly it performed on the streaming charts. I imagine it’s going to collapse on the Hot 100 with this radio collapse and it’s already poor streaming

[👑 Eloquent ™]

Jul 21, 2024 13:50:44 GMT -5 Dylan :) said:

Idk, the biggest artist in the world struggling to keep a pop-leaning song with a big feature in the top 10 is weird to me. Taylor is just fine and I feel she’s always been more of an albums artist than singles, but I’m still disappointed. Especially with how poorly it performed on the streaming charts. I imagine it’s going to collapse on the Hot 100 with this radio collapse and it’s already poor streaming

I guess I'm coming at this more from the lense of the quality of the song itself and expectation. Did anyone think "Fortnight" was a huge smash or was going to be a big hit right out of the gate? I mean I remember initial impressions being fairly underwhelming and people disappointed it wasn't the AI snippet that had been circulating for months on TikTok prior to its release. lol The expectation was never high, so from there on out it was just riding out the wave until they released the next single and hoping for a decent peak (which is personally why I was more than ready for them to move forward with single #2). The song itself has potential with different production, but as is, it was always middling and monotonous. Just kind of there and I think its performance reflects that. Her buzz and name got the #1 peak, but its metrics (streaming,radio etc) would make it more in line with a top 15 hit (as opposed to a #1), which feels about right when you think a "moderate" hit. Considering the song itself I'd even argue the streaming is decent as it's approaching 600 million in streams on Spotify and will join the billion club down the line.

I suppose how you feel about its performance is gonna come down to personal expectation and I suppose that's why I don't find it bad or particularly surprising. I never expected it to top pop radio, to have multiple weeks at #1, or to have great longevity on the Hot 100 top 10. I'm also not one of those who feel a song either has to be a colossal hit or it's in "flop" territory either, so I see it as another moderate hit added to her collection. Not necessarily a "win" for an artist of her caliber (although bragging rights as a #1), but not necessarily a loss either. I'd say my expectations for "I Can Do It With A Broken Heart" are higher given its reception and the song itself.

[Choco]

imo the moment I heard the song it was clear it was gonna be more "willow"/"cardigan" than "Anti-Hero". Fueled by hype and the humongous demand she has right now, but that's pretty much it.

[👑 Eloquent ™]

Jul 21, 2024 14:46:06 GMT -5 Choco said:

imo the moment I heard the song it was clear it was gonna be more "willow"/"cardigan" than "Anti-Hero". Fueled by hype and the humongous demand she has right now, but that's pretty much it.

Those were my thoughts too. Tbh it's a testament to her star prowess that they even got this song top 5, as it can come across rather boring and one note, particularly for radio. lol I wouldn't have been surprised if it had stalled in the lower top 15 personally.

[Choco]

I know it might not even be a popular opinion here on Pulse but the fact that she just crossed 5 million with the TTPD album is a testament to her power. No one else could have done that same project and gotten 10% of the success.

I think Midnights/"Cruel Summer"/"Is It Over Now?" made her too powerful on Pop for the next single to stall in the teens like "cardigan" and "willow" but this sound was never going to be a CHR #1 in 2024. The fact that it got close at all is huge for it. I hope she doesn't completely ditch radio tho. Before Midnights it seemed like she was done on the format and she has rebounded mightily, but there's only so many "Fortnight" type of name-driven hits before the format moves on. So far seems like ICDIWABH is off to a great start in that department.

[👑 Eloquent ™]

Jul 21, 2024 14:55:50 GMT -5 Choco said:

I know it might not even be a popular opinion here on Pulse but the fact that she just crossed 5 million with the TTPD album is a testament to her power. No one else could have done that same project and gotten 10% of the success.

Given the album is intrinsically connected to Taylor herself, her life, her lore, her diaristic way of writing, yeah it wouldn't be received the same way for any other artist, but the same could be said for a lot of her material in my opinion. It's also not chasing or catering to radio trends or trying to be "of the moment" either. It is her most personal effort thus far and was made therapeutically because she needed to make it. She easily could've delivered another Midnights which I think is what most wanted (which is ironic because people's complaint with TTPD is they're tired of this sound from her lol). The material itself isn't objectively "bad" I'd say. Like, it's her best-written album (save the few lines critics only ever seem to cite), but its production isn't going to be everyone's cup of tea and I understand why people would prefer something like Midnights to it (I'm the opposite lol). I feel like Taylor has two audiences to cater to: the pop girlies (Midnights/1989/Rep) and the alt/indie girlies (Evermore/TTPD/Folklore). TTPD definitely has its audience though as hype alone ain't gonna sell 5 million albums and Idc how big the artist is (we saw that with Adele's 30). lol

[fearlessarrow]

Freefalling on Pop but reaches a new peak on AC.

SUNDAY PUBLISHED UPDATE (7/21)

POP:
7 13 TAYLOR SWIFT Fortnight f/Post Malone 7686 12164 -4478 15.002

Chart run: 30-13-10-8-7-7-7-7-5-5-5-4-7-13

HOT AC:
9 11 TAYLOR SWIFT Fortnight f/Post Malone 2363 3110 -747 7.775

Chart run: 24-13-9-5-5-4-3-1-3-4-5-6-9-11

AC:
10 9 TAYLOR SWIFT Fortnight f/Post Malone 431 470 -39 1.002

Chart run: 19-14-13-13-13-14-11-11-11-11-11-11-10-9

DANCE:
44 35 TAYLOR SWIFT Fortnight f/Post Malone 131 110 21 0.010

Chart run: 47-46-42-36-34-35-35-39-43-44-35

[No Brakes]

-5200 bullet is something…that’s falling faster off the charts than Dixie Chicks with “Landslide”

I don’t care what anyone says, and I like this song, this is one of the grandest payola jobs we have ever seen. Album too. Sure you have the Swifties, but everyone else seemed to forget this album and the singles that came along with it even happened at this point.

Money is controlling thoughts, streams, spins, and audience more than ever.

When algorithms can control what pops up on people’s playlists by random, those should NOT be eligible for charts. If they weren’t, it would be a completely different chart.

What a joke.

[Marooned@Midnight]

Jul 22, 2024 9:57:03 GMT -5 No Brakes said:

-5200 bullet is something…that’s falling faster off the charts than Dixie Chicks with “Landslide”

I don’t care what anyone says, and I like this song, this is one of the grandest payola jobs we have ever seen. Album too. Sure you have the Swifties, but everyone else seemed to forget this album and the singles that came along with it even happened at this point.

Money is controlling thoughts, streams, spins, and audience more than ever.

When algorithms can control what pops up on people’s playlists by random, those should NOT be eligible for charts. If they weren’t, it would be a completely different chart.

What a joke.

I’m sorry, I usually try to ignore these discussions. But what sense does this make? The billionaire is paying to have a successful single and album? To what end? To sell more albums, which she’s already selling a shit-ton of? For what? Money??? She has more than she could ever spend! There are far easier ways to make more money than put on a grueling 3.5 hour show night after night, which no other artist is willing to even entertain.

It’s wild to me how threatened people are by a singer/songwriter being a highly successful and sought after brand at the same time. With sales like she has, pop radio would be self sabotaging not to spam her music. How about radio just wants to play the current single of the most successful artist in the music industry? She moves on to the next one and so do they. It’s what her legions of listeners want and what logical business would refuse them?

[musiclife]

Jul 22, 2024 9:57:03 GMT -5 No Brakes said:

-5200 bullet is something…that’s falling faster off the charts than Dixie Chicks with “Landslide”

I don’t care what anyone says, and I like this song, this is one of the grandest payola jobs we have ever seen. Album too. Sure you have the Swifties, but everyone else seemed to forget this album and the singles that came along with it even happened at this point.

Money is controlling thoughts, streams, spins, and audience more than ever.

When algorithms can control what pops up on people’s playlists by random, those should NOT be eligible for charts. If they weren’t, it would be a completely different chart.

What a joke.

Makes zero sense. She's successful because she's successful. Don't be mad your favorites aren't doing the same.

[No Brakes]

I really like TS. But yes, this was receiving spins to advertise her latest material….are you serious right now?

Why else would the numbers and spin trends be like this? This isn’t a take, it’s what it is. It mimics the crashes of highly invested one hit wonders (which by far she is not) or new singles that will disappear and won’t even remain on recurrent. Who cares, she’s still a once in a lifetime artist. Great one!

[Enigma.]

While I agree the streams beyond the first week haven't been strong for this, it still has better daily streams than several radio-fueled hits this year (Dua Lipa's latests for instance), so I don't get where that came from.

Also, radio is still playing Cruel Summer, so something had to make room for her new single.

[Grün]

I think radio really didn't want to play this song in the first place, but they had to how big Taylor is right now.

Now with Heart hitting the airwaves, radio can back a more radio-friendly song, and I am sure that will likely shoot close to the top.

I like Fortnight a lot. I appreciate how strange the structure is, and that is it a beautiful song. However, this was not meant to be Anti Hero or Cruel Summer.

This track was supposed to set the mood of the album. Just as Cardigan did for Folklore (Although, Cardigan is a masterpiece and this is just a good song).

[fearlessarrow]

"Fortnight" loses 1047 spins in the morning update today, which might be the first time a song has lost over 1000 spins in a single day?

7 17 TAYLOR SWIFT Fortnight f/Post Malone 5705 11601 -5896 11.033

-1047 Spins
-692 Bullet
-1.952 Audience

[Juan Carlos]

Queen of snatching and breaking records.

[iHype.]

It’s no doubt the radio listeners just hated the song. The fact it couldn’t even go anywhere near #1 while being a lead single at the biggest imperial phase we have seen in modern Pop history + the immediate downfall after her team moved on.

As I’ve said before the album as a whole really just seems to be something for the Swiftie-verse. The ones who get joy out of dissecting every single lyric she makes, spend day after day talking about her romantic relationships and decoding Easter eggs.

If you’re a casual listener of her and don’t foam at the mouth over those activities then these songs probably aren’t pulling you in.

ICDWABH is the only exception on the album I think moreso focuses on a strong melody and hook and is digestible for the basic Pop consumer. So I can see that being “the hit” of the album on radio perhaps but other than that I don’t see much left afterwards.

[Enigma.]

I think ICDWABH is corny AF, especially the performance at the Eras Tour, but I am not a mega Swiftie so who am I to judge, it's their world the (album) charts live in.

The early signs of the streaming after the single version release doesn't show it could return to top 10, at least not without a remix with another artist. It's up only 22k week-on-week on Spotify.

[sheerio]

Jul 23, 2024 9:40:59 GMT -5 iHype. said:

It’s no doubt the radio listeners just hated the song. The fact it couldn’t even go anywhere near #1 while being a lead single at the biggest imperial phase we have seen in modern Pop history + the immediate downfall after her team moved on.

As I’ve said before the album as a whole really just seems to be something for the Swiftie-verse. The ones who get joy out of dissecting every single lyric she makes, spend day after day talking about her romantic relationships and decoding Easter eggs.

If you’re a casual listener of her and don’t foam at the mouth over those activities then these songs probably aren’t pulling you in.

ICDWABH is the only exception on the album I think moreso focuses on a strong melody and hook and is digestible for the basic Pop consumer. So I can see that being “the hit” of the album on radio perhaps but other than that I don’t see much left afterwards.

My Boy Only Breaks His Favorite Toys (?)

[👑 Eloquent ™]

Jul 23, 2024 9:40:59 GMT -5 iHype. said:

As I’ve said before the album as a whole really just seems to be something for the Swiftie-verse. The ones who get joy out of dissecting every single lyric she makes, spend day after day talking about her romantic relationships and decoding Easter eggs.

This is such a tired huge leap in logic and has absolutely no basis in reality, nor any actual evidence to support it beyond your own assumption. The Tortured Poets Department isn't Evermore (as, given the numbers, I could see that album failing to connect with the general public to a greater extent). Imagine a song selling 5 million copies and people claiming "no one likes it but super fans of the artist". Imagine a song spending 12 weeks at #1 and people saying "eh, it wasn't generally well received outside the fanbase of the artist". An album doesn't sell 5 million copies (6 million a guarantee at this point) if *only* the core base of an artist is enjoying it and everyone else doesn't like it. I don't care how big an artist is. 5-6 million albums today is like the equivalent of a diamond album in the 90s and no one would look back on any diamond album from the 90s and say it wasn't liked beyond an utterly devoted subset of fans. I swear people will do any and everything to diminish this woman's reach and success if they don't like her or happen to enjoy the music she produces. TTPD is the fastest album to hit 4 billion streams. Is on pace to outperform Midnights potentially and the only reason you're even saying it "isn't connecting" outside her core fans is because the single hasn't been a multi-week #1, huge colossal radio smash, but Taylor doesn't need hit singles to have the general public take note of her album or to discover it and potentially enjoy it. People conflate single success with album success which are two different things. An album can absolutely be well loved by the public without having monster singles. Just as singles can be absolutely massive/loved without people loving the album (how many albums have we seen sell FAR less than singles would dictate it should). Streaming, sales, everything about this album is showing it's being well-received, despite what a few people who don't personally like the album and are continuously looking for any and every way to discredit it have to say about it. Maybe *you* don't connect with TTPD, maybe *you* don't enjoy it, but clearly it's reasonating with a very large group of people beyond just her most dedicated fans. You can absolutely not have followed her entire career and still enjoy this album. There are hundreds of reactions on YouTube, of people online who are doing just that. I could see the argument if TTPD had completely fallen off after week 1, but that is, in fact, not what happened.

[musiclife]

Saying there aren't hits on the album is nonsense. Lol there are at least 4 or 5 songs that would be excellent singles. Just because the album isn't full of Cruel Summer's and 1989 styled songs doesn't mean it isn't an album full of hits.

I really hope TTPD wins album of the year. Besides Taylor; it's what some of you really deserve.

[Marooned@Midnight]

Jul 23, 2024 14:51:21 GMT -5 👑 Eloquent ™ said:

Jul 23, 2024 9:40:59 GMT -5 iHype. said:

As I’ve said before the album as a whole really just seems to be something for the Swiftie-verse. The ones who get joy out of dissecting every single lyric she makes, spend day after day talking about her romantic relationships and decoding Easter eggs.

This is such a tired huge leap in logic and has absolutely no basis in reality, nor any actual evidence to support it beyond your own assumption. The Tortured Poets Department isn't Evermore (as given the numbers I could see that album failing to connect with the general public). Imagine a song selling 5 million copies and people claiming "no one likes it but super fans of the artist". Imagine a song spending 12 weeks at #1 and people saying "eh, it wasn't generally well received outside the fanbase of the artist". An album doesn't sell 5 million copies (6 million a guarantee at this point) if *only* the core base of an artist is enjoying it and everyone else doesn't like it. I don't care how big an artist is. 5-6 million albums today is like the equivalent of a diamond album in the 90s and no one would look back on any diamond album from the 90s and say it wasn't liked beyond an utterly devoted subset of fans. I swear people will do any and everything to diminish this woman's reach and success if they don't like her or happen to enjoy the music she produces. TTPD is the fastest album to hit 4 billion streams. Is on pace to outperform Midnights potentially and the only reason you're even saying it "isn't connecting" outside her core fans is because the single hasn't been a multi-week #1, huge colossal radio smash, but Taylor doesn't need hit singles to have the general public take note of her album or to discover it and potentially enjoy it. People conflate single success with album success which are two different things. An album can absolutely be well loved by the public without having monster singles. Streaming, sales, everything about this album is showing it's being well-received, despite what a few people who don't personally like the album and are continuously looking for any and every way to discredit it have to say about it. Maybe *you* don't connect with TTPD, maybe *you* don't enjoy it, but clearly it's reasonating with a very large group of people beyond just her most dedicated fans. You can absolutely not have followed her entire career and still enjoy this album. There are hundreds of reactions on YouTube, of people online who are doing just that.

Quoting for absolute accuracy. I’m so sick of this narrative that you have completely debunked. In my *Bitch Please* era.